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PERCEPTION OF MILLENNIAL GENERATION TOWARD FUNCTIONAL FOOD IN INDONESIA Amaliah, Isma; David, Wahyudi; Ardiansyah, Ardiansyah
Journal Akademik Universitas Swiss German Vol 1 No 1 (2019)
Publisher : Swiss German University & Perhimpunan Penggiat Pangan Fungsional dan Nutrasetikal Indonesia (P3FNI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (703.868 KB) | DOI: 10.33555/jffn.v1i1.11

Abstract

Currently, functional foods trend are growing and developing in Indonesia. Consumer?s perceptions is one important factor to picture consumer knowledge and attitude in the future. The aim of this study is to determine the perception of millennial generation toward functional food in Indonesia. An online cross sectional survey was carried out among 1982 respondents (age between 18-38 years) and distributed via social media platform during two weeks on April 2018. The questionnaire measured demographic characteristics, awareness, knowledge, the priority to purchase, and future buying motivations on functional food. The result showed that 55% of respondents claimed that they had been aware of functional food. The knowledge of respondent regarding health component was still insufficient. The most important reasons for purchasing functional food were health benefit, availability, affordability, tasty, easy to consume, and clear label information. Most of millennial generation was interested in purchasing functional food in the future. In conclusion, this study provide the information how?s millennial generation perception regarding functional food in Indonesia and might be contribute to increase the development of functional food in Indonesia.
THE KNOWLEDGE TRANSFER OF FEMALE MICRO ENTERPRISES THROUGH COMMUNITY-SERVICES UNIVERSITY TRAINING PROGRAMS Asiah, Nurul; David, Wahyudi; Widiastuti, Tuti
Jurnal Pengabdian Pada Masyarakat Vol 5 No 1 (2020)
Publisher : Universitas Mathla'ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (651.468 KB) | DOI: 10.30653/002.202051.260

Abstract

This study is aiming to observe the role of community-services university training program to the participants knowledge on doing a micro enterprises and how effective the program to enhance the participant knowledge. The female micro enterprise group (18 persons) in South Jakarta was observed throughout the 5 months coaching. This study is applying the quantitative data collection based on the questionnaire and distributed prior and after the training programs. The finding of this study was the motivation of the most participant was household financial factors followed by hobby, skill of the participant as well as social factors. Most of the participant has been exposed by information through internet and they are most likely learns from internet. Training is the second sources for them for getting information. Financial investment and information of investment was the main obstacle for them to enhance their business beside managerial issues. This study found that training effectively delivers cognitive knowledge to the participant. This study concludes that training program may enhance the knowledge but further training is needed to enhance their attitude in doing business.
Characteristic of Pangium Edule Reinw as food preservative from different geographical sites Kasim, Anwar; David, Wahyudi
Asia Pacific Journal of Sustainable Agriculture, Food and Energy Vol 1, No 1 (2013)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy Network (SAFE Network)

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Abstract

The objective of this study is to evaluate effectiveness of Picung (Pangium Edule Reinw) from two geographical sites (P1: Picung from Batusangkar; P2: Picung from Bogor) in preserving Mackerel (Rastrellinger sp) which is bought fresh from fishermen. Analysis conducted on fish include: moisture content, pH, crude protein and anti-microbial properties in traditional fish recipe. The traditional recipe is Pado fish which consists of dried picung pulp, coconut and other spices. Mean were compared using student t-test and the level of significant different was determined at p < 0.05. The t-test uses 2-sample assuming equal variance analysis. The result shows that there is no significant different in moisture content, pH and crude protein between P1 and P2 (p>0.05). Cyanide level of both picung after submerged in water for 1 day is 17.5 mg/kg and 30.1 mg/kg. Further, according to SNI: 01-7152-2006 the level of cyanide acid after applies in traditional recipe is 1 mg/kg. Salmonella sp were detected negative during 72h storage. Cyanide acid was not significantly different between two samples (p>0.05). There is no significant different in effectiveness in preserving the food between (P1) and (P2). Total microbes ranged between 2.2 x104 - 7.0 x104 for 24h storage it is confirmed with SNI 01-2729.1-2006 total maximum microbe is 5.5 x 105 colony/gr. It may be some influence of traditional recipe prolong the preservation time.     Keywords— Pangium Edule Reinw, food preservative, geographical sites. 
Perception of young people toward their traditional food David, Wahyudi; Darwin, Charles
Asia Pacific Journal of Sustainable Agriculture, Food and Energy Vol 2, No 2 (2014): Global Action For Sustainable Agriculture, Food and Energy
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy Network (SAFE Network)

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Abstract

To explore the potential of traditional food and foster the nutrition awareness, the perception of young people toward their traditional food is becoming important. Young generation is a potential market for fast food vendors. Young people has characteristic to changes and has specific preference in appetite and style. The objective of this study is to look the awareness of young people for their food preference including their traditional food. This is self-assessment of local youth to their traditional food. Observation and in-depth interview were used to collect data. Fifty-four respondents consist of twenty-nine male and twenty-four female from two demographic backgrounds were interviewed on their experiences and opinions toward their traditional food. Fourteen questions were asked. The respondent age are ranged between 17-24 years old. The substantial findings of the survey include the fact that young people more concern about the nutrition of food compare to perception of the favourite food. There are also no evident there is a different of food-related health concern between two different demographic background.Keywords— Perception of young people, Food Culture, Psychology