I WAYAN GINARSA
PS Agribisnis Fakultas Pertanian Universitas Udayana Jl. PB. Sudirman Denpasar 80232 Bali

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BAURAN PEMASARAN LOBSTER AIR TAWAR PADA KELOMPOK PETANI AGRO CRAYFISH DI DENPASAR JAYANTI, NI KETUT ADI; ANTARA, MADE; GINARSA, I WAYAN
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.2, No.2, April 2013
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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ABSTRACT Marketing Mix of Crayfish on Agro Crayfish Farmers Group in Denpasar The purpose of this study was to determine the application of the marketing mix of crayfish, the obstacles faced, and the strategies in the implementation. This research is descriptive qualitative. Based on the result of research on Agro Crayfish Farmers Group found that the application of the marketing mix in terms of products which is products marketed crayfish includes crayfish for consumption, breeding and nursery transplant. Pricing method is a fixed price. Distribution is defined direct and indirect distribution. The promotion is done by personal selling. The obstacle in product is that many crayfish dies due to cannibalism which could be resolved by feeding regularly. The obstacle in price is when the feed price goes up while the company can?t raise the determined price, and to cope with it the company has to get the consumers understanding. The obstacle in distribution is that during delivery there are some crayfish without claws or even dead, and to resolve it the company needs to limit the amount of crayfish per box. The obstacle in promotion is that the promotion done to market the product is not yet maximum, and to overcome it the promotion should be adjusted to the targeted market. Keyword: Marketing Mix, Crayfish, Farmers Group
PERANAN LPD DESA PAKRAMAN SESETAN TERHADAP MASYARAKAT DESA SESETAN SEMBIRING, WAHYU DUCARO; GINARSA, I WAYAN; RANTAU, I KETUT
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.2, No.3, Juli 2013
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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ABSTRACT Role of LPD Sesetan for Villagers Sesetan The purpose of this study is determine the role of LPD Sesetan seen from fund raising activities of society (savings, deposits and loans) and the efforts made by the LPD Sesetan that people feel the presence of LPD is important seen from LPD counseling to the community. The study location was chosen with consideration LPD Sesetan was formed with the aim of encourage the economic development of rural communities (eradicate bonded labor among farmers) through savings and capital distribution of effective and LPD Sesetan have a complete accounting. The development of unit operations is also quite good even increased every years and members continues to increase every years. Advice that can be given to the LPD in order to seek a better way to attract people Village People Sesetan to become members of the LPD. Keyword: communities, role, bonded
PERSEPSI KONSUMEN TERHADAP DAGING AYAM BERKUALITAS TINGGI Ginarsa, I Wayan
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 10, No. 2 Juli 2010
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

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