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Model Integrasi Ekonomi Maritim Dan Pariwisata Di Daerah Guna Peningkatan Ekonomi Indonesia Timur Sudapet, I Nyoman; Sukoco, Agus; Setiawan, M. Ikhsan
Jurnal Darussalam: Jurnal Pendidikan, Komunikasi dan Pemikiran Hukum Islam Vol 9 No 1 (2017): September 2017
Publisher : IAI Darussalam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1877.204 KB) | DOI: 10.30739/darussalam.v9i1.122

Abstract

Maritime economic growth and increasing tourism economy Marine Highway program are supported. BPS data (2016) states the number of foreign tourists visiting Indonesia during January-April 2016 reached 3.52 million visits, up 7.51 percent compared with the number of foreign tourists in the same period in 2015, which totaled 3.27 million visits. Additionally related maritime economy, the data agency said the number of goods transported in domestic shipping April 2016 reached 20.8 million tons, up 1.98 percent compared to the previous month and rose 16.50 percent over the same month in 2015. Growth in Indonesia east must be used optimally by the Government to develop a model of economic integration Maritime and Tourism. This study aims at modeling, mapping and economic feasibility of the Maritime Economic Integration and Tourism in the area in order to improve the economy of Eastern Indonesia, with the manufacture of a Geographic Information System that supports the economic development. The study was conducted in the years 2017-2018, Year The first is modeling, mapping and analysis of the feasibility of Economic Integration Model Maritime and tourism in the area in order to improve the economy of eastern Indonesia. result in Research published in the Seminar / International Proceedings, International Journal Scopus indexed and submitted to the Ministry of Justice and Human Rights to obtain IPR Copyright on the application of Geographic Information Systems Integration development of Maritime Economy and Tourism in Eastern Indonesia
The Influence of Social Media, Product Quality, and Price on Purchasing Decisions on UMKM Ayra & Eve in Surabaya Ningrum, Weni Widiasti; Sudapet, I Nyoman; Subagio, Hamzah Denny
IJESEMS : International Journal of Engineering Science Educatioon and Management System Vol 1 No 1 (2018): March 2018
Publisher : LPPM Narotama University

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Abstract

Purchasing decisions are very important. Because a product will be sold, with a purchase decision made by consumers. As with the UMKM Ayra & Eve in Surabaya, the more purchasing decisions made by consumers, the more products are sold. In this study to analyze the influence of social media, product quality, price on purchasing decisions. This study uses quantitative research with a sample of 80 respondents. And data were analyzed using multiple linear regression analysis techniques and classical assumption tests. Simultaneous social media, product quality, and significant price for purchasing decisions. Therefore, the UMKM Ayra&Eve in Surabaya must be maintained.
Influence of Packaging Design, Promotion and Brand Image on Consumer Buying Interest (Study Case of Consumers Glek-Glek Tea Nganjuk) Romadhona, Ratna Ningtyas Nur; Sudapet, I Nyoman; Subagio, Hamzah Denny
IJESEMS : International Journal of Engineering Science Educatioon and Management System Vol 1 No 2 (2018): September 2018
Publisher : LPPM Narotama University

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Abstract

This study aims to determine the effect of packaging design, promotion and brand image on consumer buying interest in NganjukGlek-Glek Tea. The population used in this study were consumers of Glek-Glek Tea Nganjuk with 100 respondents. The data analysis method used is multiple linear regression analysis. The results of the analysis show that simultaneously the packaging design, promotion and brand image variables have a significant effect on consumer buying interest, this is evidenced by the significance value of 0,000 or less than 0.05 and F 127,634> ft. 1.98. The results of the analysis partially indicate that the variable promotion of significance value 0.002 <0.05, which means that it has a significant effect on buying interest and brand image significance value 0,000 <0.50 which means that it significantly influences buying interest, while packaging design variables partially significance value 0.542.> 0.50 which means does not significantly influence buying interest.