cover
Contact Name
Yohanes Widodo
Contact Email
ywidodo@mail.uajy.ac.id
Phone
-
Journal Mail Official
aspikom.jurnal@gmail.com
Editorial Address
-
Location
Kota adm. jakarta pusat,
Dki jakarta
INDONESIA
Jurnal ASPIKOM
ISSN : 20870442     EISSN : 25488309     DOI : -
Core Subject : Social,
Jurnal ASPIKOM is a national journal that aims to develop Communication Science by disseminating research in various fields of Communication, including media and journalism, new media and communication technologies, applied communications, public relations, and marketing communications.
Arjuna Subject : -
Articles 5 Documents
Search results for , issue " Vol 1, No 2 (2011): Januari 2011" : 5 Documents clear
Konstruksi Identitas Kedaerahan oleh Media Massa Lokal Dewi, Putri Aiysiyah Rachma
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.504 KB) | DOI: 10.24329/aspikom.v1i2.14

Abstract

This article focuses on how the local print media view of regional identity artists involved in the video contained sexual scenes. The author raised the case of video sexual scenes involving Ariel, Luna Maya, and Cut Tari. All three are national artist when the video was circulated in the society. The three newspapers under study are the Bali Post, Serambi Indonesia, and Pikiran Rakyat. The results showed that the three newspapers was to discredit the three artists with the construction of such news. The newspaper did not give chance for artists to express their opinions.
Radio Internet dalam Perspektif Determinisme Teknologi Aprilani, Aprilani
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.844 KB) | DOI: 10.24329/aspikom.v1i2.15

Abstract

The growth of internet radio has brought a significant impact on change management and radio audiences. Marriage analog radio with internet technology into a new media (Internet Radio) is seen as an alternative solution to some problems of analog radio. Instrumentalist views on Technology Determinism gives the assumption that the function of technology is very dominant in shaping society. Philosophy of technology against this assumption, because Technology Determinism can not explain the meaning and implications of technology for humans. Internet radio using technology to facilitate community access, however the implications of its use to produce new problems in the realm of economic, cultural, social and political. Understanding awareness of the use of technology is the essence of the basic form of critical consciousness of society.
Pengaruh Pemberitaan Surat Kabar Kompas, Seputar Indonesia dan Media Indonesia Terhadap Persepsi Masyarakat Pengguna Tabung Gas Fajar, Arief; Restivia, Dwi Yunita
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (285.389 KB) | DOI: 10.24329/aspikom.v1i2.16

Abstract

The objectives of this research are (1) to describe the influence of newspaper report on the perceptions of users cylinders gas in RW 003 Margajaya Bekasi; (2) to what extend the influence of newspaper coverage of the perception of users of cylinders gas in the RW 003 Margajaya Bekasi. The study concludes that (1) newspaper report has significant influence in a positive direction toward perception of users of cylinders gas in RW 003 Margajaya South Bekasi; (2) newspaper news has affected perception of users of cylinders gas by 59%. It means whenever there is increase in newspaper coverage, then the perception of the user who use cylinders gas is getting better.
Masyarakat Indonesia Kontemporer dalam Pusaran Komunikasi Bungin, Burhan
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.504 KB) | DOI: 10.24329/aspikom.v1i2.12

Abstract

There are 3 points to discuss the Indonesian contemporary society who lives in reformation order. First is urban society with liberalism perspectives, open and information technology in their hand. Second is structuralist society, who lives and willingness in patron – client/ leadership traits. Third is marginal society with less access to education, health system and powerless. In the development of reformation order, with new perspectives and interpretation, there are some changing in our society, rapidly moved. What implication, also with communication perspectives? Also what is going to happen next , are parts of the discussion in this article.
Membangun Merek Melalui Penyelenggaraan Sebuah Event: Studi Kasus Pada Event “Sour Sally Just Wanna Have Fun” Astuti, Prida Ariani Ambar
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (300.476 KB) | DOI: 10.24329/aspikom.v1i2.17

Abstract

A brand enables customers to remember the core information about a product, and prevent competitors from making imitations (Aaker, 1991 ). Successful brand building helps profitability by adding value that entices customers to buy (De Chernatorny and McDonald, 1994). It is also becoming clearer that companies creating strong brands can obtain important competitive advantage over those that do not (Kohli and Thakor, 1997). Event more firms and other organizations have come to the realization that one of their most valuable assets is the brand names associated with their products or services. Brands themselves may be linked to other entities that have their own knowledge structures in the minds of consumers. A brand may seem more likable or perhaps event trustworthy or expert by virtue of becoming linked to an event. The result showed that the event “Sour Sally Just Wanna Have Fun” can strongly affect the brand of the members that joined in the Facebook group. Through the stages in brand building blocks namely at the stage of salience 70.69%, performance 74,04%, judgments 73.72%, feelings 69.79%, and resonance 64.44%.

Page 1 of 1 | Total Record : 5