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INDONESIA
Jurnal Ekonomi Global Masa Kini
ISSN : 20896018     EISSN : 25022024     DOI : -
Core Subject : Economy,
Ekonomi Global Masa Kini merupakan majalah ilmiah Universitas Indo Global Mandiri yang mencakup hasil penelitian, makalah review, dan komunikasi singkat bidang ilmu Ekonomi. Topik-topik yang tercakup dalam jurnal ini adalah semua bidang terkait dengan ilmu ekonomi. Jurnal ini terbit dua kali dalam setahun yakni bulan Juli dan Desember.
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Search results for , issue " Vol 7, No 1: Juli 2016" : 1 Documents clear
KOMPONEN MANAJEMEN JASA TERPADU TERHADAP KEPUASAN NASABAH TABUNGAN PADA PT. BANK DANAMON INDONESIA, TB CABANG MESJID LAMA PALEMBANG Nelly, Nelly
Jurnal Ekonomi Global Masa Kini Vol 7, No 1: Juli 2016
Publisher : Jurnal Ekonomi Global Masa Kini

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Abstract

The study aimed to determine the components of integrated management services simultaneously and partially on customer satisfaction savings in PT Bank Danamon Indonesia, Tbk Palembang branch of the Mesjid Lama and to know the components of an integrated service management is a dominant influence on customer satisfaction savings. The study was conducted on customers of Bank Danamon branches of the Mesjid Lama  special BDI Palembang active customers savings of up Desember 2015 as many as 93 customers using purposive sampling method. Data analysis techniques used were Linear Multiple Regression analysis. Test result show that components of integrated management services  at the  same cost savings affect customer satisfaction. Components of intergrated management service consisting of processes, productivity and quaility, promotion and education,  physical evidence as well as pricing and other service costs a significant partial effect on customer satisfaction while saving variable products, places and other times, people do not have a significant partial savings in customer satisfaction. Components of physical evidence is the dominant factor affecting customer satisfaction savingsKeyword : Integrated Service Management Component, Customer  Satisfaction

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