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INDONESIA
JURNAL MANAJEMEN AGRIBISNIS
Published by Universitas Udayana
ISSN : 23550759     EISSN : 26847728     DOI : -
Jurnal Manajemen Agribisnis (JMA) merupakan jurnal ilmiah, memiliki konsentrasi fokus pada Pengelolaan Pertanian Agribisnis dan Kawasan Pertanian yang Berkelanjutan serta mengacu pada terminologi “Sustainable Development Goals.” Sustainable Development Goals sangat dibutuhkan dalam manajemen agribisnis sebagai sarana untuk membentuk perencanaan agribisnis yang terstruktur dan terorganisasi dengan baik. Melalui konsentrasi fokus tersebut, dapat dipahami bahwa perencanaan sangat vital dalam bisnis pertanian mengingat sifatnya yang penuh ketidakpastian dan rentan risiko kerugian, sehingga memerlukan analisis dan sintesis ilmu multidisiplin untuk menjelaskan fakta empiris dimensi sosial, ekonomi, manajemen, dan kelembagaan dalam suatu perusahaan atau kawasan pertanian.
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Articles 126 Documents
Analisis Portofolio Saham Perusahaan Agribisnis di Bursa Efek Indonesia SUGIARTAWAN, PUTU; RAMANTHA, I W.; BUDI SUSRUSA, K.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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Stock portfolio analysis is the analysis conducted by diversifying or selective combining shares in investment, with a portfolio of risks to be minimized. every sector of Indonesia Stock Exchange which includes shares of agribusiness companies, have an equal risk investments.  The purpose of this study is to find out  the formation of optimal portfolios using the Capital Asset Pricing Model (CAPM)  model approach and Arbitrage Pricing Model (APT). With both models, an investor will be able to find out the composition of stocks, especially shares of companies engaged in agribusiness, as well as directly to find out the proportion of each stock and its risks and benefits arising from the formation of the portfolio.  The results showed that by using the CAPM and APT models in the calculation of the formation of optimal portfolios in stocks excange Agribusiness, produces a portfolio with stocks composision 3 froms, namely AALI, TBLA and UNSP. APT model approach shows a greater value than the CAPM models, the highest return value can be generated is 14.088% while that may happen is losses -0268% while the CAPM models yield the highest return rate of 5.74% and the losses will be experienced by -14.54 %. significant difference in outcome is caused from the different assumptions of the models above.  From these results should be expected investors to take investment decisions of agribusiness firms stocks in the Indonesia Stock Exchange with respect to the results obtained from the approach to the CAPM and APT models, in addition to the results obtained from both models are also investors give the attention of fundamental and technical factors companies that investors are not wrong and more confident in make investment decisions.
Analisis Pengaruh Biaya Promosi terhadap Nilai Penjualan Produk pada UD. Kopi Bali Banyuatis, Singaraja DANE, N.; SUKAATMADJA, IPG.; BUDIASA, IW.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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Promotion is an activity undertaken various companies to communicate product advantages and persuade target customers to buy the product. Integration of a new integrated campaign using instruments to increase sales value and importance must be done in the form of an integrated process which is often called integrated marketing communications or integrated marketing communications (IMC), which includes the coordination of the various promotional elements and other marketing activities. Therefore, this study was designed to determine the role of promotion (promotion mix), which consists of the cost of advertising, sales promotion expenses, and the cost of public relations and news in influencing product sales value at UD. Kopi Bali Banyuatis Singaraja. The data used in this study is the cost of advertising, promotional costs, and the cost of public relations and news from the year 2007 to 2011. The data analysis technique used is multiple linear regression with SPSS version 17.0. The results showed simultaneous promotion mix variables have a positive and significant impact on the value of sales to the value of 0.001 p-value less than 0.05 level of significant and Fhitung value of 6.814 is greater than 2.769 Ftabel with determination coefficient 0.228 or 22.8 %. Partially, of the three variables promotional mix shows the cost of advertising and promotion costs are not significantly affected, while the public relations and news variables showed significant results. Most dominant variable affecting the value of sales is the cost of public relations and reporting the value of the standardized beta coefficient for 0412.
Faktor-Faktor yang Menentukan Permintaan Buah Lokal pada Hotel Berbintang di Kota Denpasar dan Kabupaten Badung SUMAWIDARI, IAK.; PUTRA DARMAWAN, DWI; SRI ASTITI, N W.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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Bali is one of the tourist destinations in Indonesia, where there are three priority factors on Bali development. They are agriculture, tourism with its culture and Hindu religion and home industry to support agriculture and tourism sector. The rapid development in tourism sector is expected that the holticulture product especially local fruits could be accommodated by tourism industry especially the big or star hotels which most of them located at Badung Regency. But in this free trade globalization, imported fruits products spreading in Bali are as a tight competitors in order to be able market segment especially to the star hotels in Bali. The title of this research, the dominand factors for the demand of local fruits at star hotels in Badung Regency. The choice of this location is done by using purposive sampling. The purpose of this research are : (1) To identify the fruits needed at star hotels in Badung Regency. (2) To know the factors for demand of local fruits at star hotels in Badung Regency, and (3) To know the deminand factor for the demand of local fruits at star hotels in Badung Regency. The samples taken are 96 hotels by using the Proportionate Stratified Random Sampling Technique. The data are collected by using (1) observation, (2) interview, (3) questionnaire and (4) documented method. There are 18 fixed variable indicators and they are analized by using inductive statistic. It is factor of analizes.  The result this research shows that : (1) There 10 kinds of fruits needed by the star hotels in Badung Regency such as : watermelon, melon, pineapple, papaya (popo), king banana, snakeskin fruit, kapok banana, gold banana, red apple and avocado. (2) There are 5 factors for local fruits demand at star hotels in Badung Regency. They are : the quality of the fruit, the price, hotel policy, continuation and government policy. (3) From those 5 factors available, exactly the quality of the fruits is as dominant factors to influence the demand of local fruits at the star hotels in Badung Regency.  From the result of this research could be suggested for : (1) Farmers. They should develop their knowledge and skill for planting local fruit plantations by joining agriculture information through both newspaper and electronically. (2) The supplier should have commitment to local fruits by doing more marketing to the star hotels in Bali especially in Badung Regency. (3) The government should give more agricultural information to the farmers and also to provide superior quality of the seed which are needed by the farmers and more tight policy for the imported fruits.
Model dan Mekanisme Pengelolaan Kebun Benih Tanaman Hutan Bersertifikat di Perum Perhutani Unit II Jawa Timur dan Puslitbang Perhutani Cepu MAJASARI, BUDI; NARKA TENAYA, IM.; BUDIASA, IW.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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The purpose of this research is to find out: (1) the model and mechanism of forest management as the certificated seed nursery forest plant; (2) the model and mechanism         of production of the certificated seed nursery forest plant; (3) the model and mechanism       of certification of seed nursery, seed, and forest plant seed; and (4) the model and mechanism of forest plant seed and germ marketing at Perum Perhutani Unit II of East Java and Puslitbang Perhutani of Cepu.  This research results shows that the mechanism of the certificated seed nursery forest plant management is carried out  by maintaining and developing the genetic resources at all working units of Perum Perhutani and the plant glorification is carried out by Puslitbang Perhutani of Cepu.  Seed produced is used to produce plant, protected forest rehabilitation and to be marketed.  The mechanism of seed and germ production is carried out according to the procedure operational standard.  The mechanism of seed nursery, seed and germ of Perum Perhutani is carried out by submitting an application of certification to the Balai Perbenihan Tananamn Hutan Jawa Madura (The Office of Forest Plant Seedling of Java Madura). The mechanism of seed and germ marketing at Perum Perhutani Unit II of East Java is carried out by Kesatuan Bisnis Mandiri (KBM) Agroforestry (Agroforestry Autonomous Business Unit), Puslitbang Perhutani of Cepu, and Kesatuan Pengelolaan Hutan (KPH) (The Forest Management Unit).
Prospek Pengembangan Agribisnis Minyak Kayu Putih di Kecamatan Seram Barat, Kabupaten Seram Bagian Barat SOUHUWAT, RONALDO; AMBARAWATI, IGAA.; ARGA, IW.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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The eucalyptus plant (Melaleuca leucadendron Linn) grows well without cultivation in the district of Western Seram, Western Seram Regency. Besides having utility as medicines, eucalyptus oil has high selling value, and as an export commodity. In fact, the potential of this commodity in this region has not been managed and developed optimally.  The aims of this research are to analyze profitability and the internal and external factors of eucalyptus oil agribusiness development in the District of Western Seram, and to formulate the strategy that must be done by producers of eucalyptus oil and alternative strategies for its agribusiness development. The results showed that eucalyptus oil agribusiness in the District of Western Seram                   is profitable, shown by the value of R/C is equal to 1.90. The influential factors according to the score of internal factors (IFAS) are the wide potential land, the availability of raw materials, and limited capital of the producers. While the prominent external factors (EFAS) are the availability of market, competition from Buru Island, and flammable eucalyptus forest.  The main strategy to be applied is market penetration and product development. Strategic alternatives include: (1) Expansion of market share through government policy on development of small medium enterprises; (2) Improvement of product and its quality through pest and disease control, monitoring time of fire prone, eucalyptus development based on regional sites, and establishment of institutions to deal with the competition; (3) Improvement packaging concepts through the implementation of modern technology; (4) Capital improvement through the supports from government and financial institutions; (5) Improvement of production and product prices through eradication of pests or diseases and the prevention of forest fires; and    (6) Establishment of the farmer groups as mediator between producers and processing interests including marketing institutions.
Kelayakan Usaha Budidaya Ikan Lele Dumbo (Clarias gariepinus) dan Pengaruhnya terhadap Tingkat Pendapatan Petani Ikan Lele di Kabupaten Tabanan SUDANA, SN.; ARGA, IW.; SUPARTA, N.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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African catfish production in Tabanan in 2010 is not able to meet demand, so the shortcomings come from outside the regency of Tabanan, in terms of land Tabanan regency has vast untapped potential. The high demand for African catfish contains high nutrition, delicious, cheap, and easily cultivated. But the fact that the fish farmers have worked and many have failed. The purpose of this study was to determine the feasibility of financial, marketing, and social African catfish fish cultivation and its impact on catfish farmers income. The research method used survey research approach to the analysis of quantitative and qualitative methods. Research sites in Tabanan regency. The scope of the feasibility study includes an analysis of the financial aspects, marketing, social, and its effect on catfish farmers income. The results showed that the financial aspects of the business viable, marketing and social. The feasibility aspects of marketing have the most dominant effect on farmers income compared to the financial and social aspects. Changes in output price are more than sensitive than the input. The need for venture capital is large enough for catfish farmers. Based on the conclusions can be suggested: (1) efforts should be developed to be able to further increase farmers income, (2) an increase in scale effort to increase profits, implement effective technologies, increasing knowledge and skills of African catfish aquaculture, (3) respond to any trend of development output prices so did not experience greater losses, (4) Government policies need to prepare capital cheaper and easier.
Pemodelan Sistem Pertanian Terintegrasi Pendekatan: Programasi Linier SUKANTERI, NP.; NARKA TENAYA, M.; BUDIASA, IW.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 1,Mei 2013
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This study aims at finding  an optimal model of integrated farming systems development (henceforth Simantri) on implementing Simantri  079 farmer groups based on existing farming constraints and available technology. Primary data were collected  from  20 respondents by applying   survey methods with census techniques  in Simantri 079 farmer groups in Tabanan regency. Secondary data were obtained from various sources to specify all the parameters used in the model. Data were analyzed by using gross margin and   a linear programming (BLPX88 package program). Linear programing aimed at selecting combination and levels of  activities in order to achieve the goal without compromising  to the availability of resources and specified constraints. The use of gross margin aims at determining the farming income under the simantri 079.  The results showed that the average of farm size is about 0,33 hectars. Those area are utilized to grow rice twice a year and corn once a year with cropping pattern : paddy- paddy-second crop. Land for cattle obtained from a member of Simantri group is about 0.1 hectares. Actual income of farmers per hectare got from the operation of the Simantri equal to Rp 15,239,000.00 from the first rice production, Rp 20,896,000.00 from the second rice production and Rp 3,678.000,00 from corn production in the last session. Income of cattle production per year is Rp 3,819,000.00. Under the optimization overall farmer income at amount of Rp335,562,600.00 on 6,61 hectars and 20 cattles a year. But the real income Rp 332,026,141,45.00 making a different of 1.07% above from real income.
Lingkungan Internal, Lingkungan Eksternal, dan Rahasia Jiwa Kewirausahaan sebagai Landasan Strategi Diferensiasi, serta Pengaruhnya terhadap Keunggulan Bersaing Usaha Mikro Tanaman Hias di Kota Denpasar RIA NURLINA, NLP.; SUPARTA, N.; SUTJIPTA, N.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 2, Oktober 2013
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This study aims to examine and explain the influence of the internal environmental, external environment, and the soul of enterpreneurship secret of the strategy differentiation and their competitive advantage. The Study was conducted on small medium enterprises (SME) of ornamental plants located in the city of Denpasar based on data obtained from the Department of Agriculture and Horticulture Denpasar. Sampel study was determined using 67 business units, and selected using methods of proportional sampling with the owners as respondents. Entire data obtained from the distribution of research instruments were used for analysis. Furthermore, the data were analyzed using structural equation model (SEM) also known as variance-based Partial Least Square (PLS). The results showed that the internal control environment and the soul of enterpreneurship secret are important basis for micro-entrepreneurs in the preparation of differentiation strategy, according differentiation strategies are capable and properly applied to increase in competitive advantage. Differentiation strategy is a key mediator integrating internal control environment and the secret  of entrepreneurial spirit to generate increased competitive advantage. Meanwhile the soul of enterpreneurship secret is a another important capability in the implementation of the differentiation strategy to achieve greater competition. Interesting finding, the external environment is a direct determinant of competitive advantage. The implementation of the differentiation strategy based on internal and secret environment entrepreneurial spirit, and together with the support of the external environment are attribute to the success of micro-entrepreneurs  to archieve competitive advantage.
Analisis Kinerja Keuangan pada Koperasi Serba Usaha di Kabupaten Buleleng SARJANA, I M.; BUDI SUSRUSA, K.; PUTRA DARMAWAN, DWI
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 2, Oktober 2013
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The development of cooperation in Indonesia is very fast. It can be seen from the fact that the chosen of year 2012 as the year of cooperation. The development of a cooperation can be seen from its financial performance. From seing it, the stakeholders/the outsider party can find out how well a cooperation runs its business. The financial performance of a cooperation can be judged from 5 aspects. They are : capital aspect, the quality of productive active, management aspect. Rentability aspect and liquidity aspect, according to Peraturan Koperasi Serba Usaha (the rule of multi- business cooperation) which was issued by the government through Kep Men Kop no 129 year 2002. The objective of this research is to find out how well the cooperation runs its activities, based on the rule issued by the government. And also to find out the influence of financial performance such as : solvability ratio (debt to asset ratio and debt to equity ratio), activity ratio (receivable turnover and cash turnover). Rentability ratio (earning), liquidity ratio (current ratio) toward the ability of cooperation in gaining the profit. This research is an explainatory research. The data collecting is done by taking 11 samples from 152 multy-businesses cooperation emerged in Buleleng regency. By using persuasive random sampling method, from 11 samples and their financial report: Balance sheet and lost and profit report. The instrument of data collecting is documentary study by studying the existing data from until 2012. From the result of analysis of financial ratio comparing with the standard pointed out in Kep Men no 129, year 2002, it can be found out that the average of current ratio and debt to equity ratio can be categorized as very efficient. The economy rentability and cash turn over are categorized as effisient enough, and debt to asset ratio and receivable turnover are categorized as less effisient. The financial ratio has significant influence simultaneously towards economy rentability, meanwhile, partially, it is only debt to asset ratio which has significant influence towards the rentability. Meanwhile the other four factors (aspects) don’t has significant influence. The analysis of this research is based on the result of t-test and F test done during the research.
Penerapan Tri Hita Karana terhadap Kawasan Agrowisata Buyan dan Tamblingan di Desa Pancasari, Kecamatan Sukasada, Kabupaten Buleleng SUKERADA, I K.; SUTJIPTA, I N.; SETIAWAN AP, I G.
JURNAL MANAJEMEN AGRIBISNIS Vol. 1, No. 2, Oktober 2013
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Agro-tour is one of the alternative developments of tour destination in Indonesia, especially in Bali which has high number of devotees. The agro-tour area in Buyan/Tamblingan is one of the agro-tour areas which is developed intensively in Bali. The value of this agro-tour will be higher if it is focused on its management. The relevant basis used to manage and keep the viability of this agro-tour is named Tri Hita Karana. Besides as being a guidance for managing, the aspects of Tri Hita Karana is also considered as tourism value which is divided into three aspects, namely parhyangan, pawongan, and palemahan. Based on this situation, this study aimed at understanding the effect of Tri Hita Karana implementation simultaneously or partially toward the agro-tour area of Buyan/Tamblingan. The population of this study was the community of Pancasari village with 1.100 KK. The sample of this study was 110 people chosen by using simple random sampling technique. The data was analyzed by using multiple regressions analysis, correlation analysis, determination analysis, F-test analysis, and standardized coefficient beta through SPP 17.0 program. The result of this study shows that the implementation of Tri Hita Karana consisting of parhyangan, pawongan, and palemahan simultaneously influences positively and significantly toward the agro-tour area of Buyan/Tamblingan with Fcounted of 86.659 and significance degree of 0.000 which is beneath from 5%. Partially, the aspect of parhyangan has positive and significant influence toward the agro-tour area of Buyan/Tamblingan with tcounted > ttabel (3.708 > 1.659) with probability value (? = 5%) is 0.000 which is beneath from 0.05. The aspect of pawongan has positive and significant influence toward agro-tour area of Buyan/Tamblingan with tcounted > ttabel (2.604 > 1.659) with probability value (? = 5%) is 0.011 which is beneath from 0.05. The aspect of palemahan has positive and significant influence toward agro-tour area of Buyan/Tamblingan with tcounted > ttabel (4.519 > 1.659) with probability value (? = 5%) is 0.000 which is beneath from 0.05. Thus, the most influent variable is palemahan which has the highest standardized coefficient beta of 0.389 with the highest determination influence of 38.9%.Based on the result of this study, it is expected for the tourism manager and community appliance that the management of agro-tour area of Buyan/Tamblingan as a tour destination pays attention on the aspects of Tri Hita Karana as a philosophy in keeping, protecting, employing, and developing this agro-tour area since these aspects of Tri Hita Karana is proven to have significant effect simultaneously and partially.

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