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INDONESIA
JURNAL MASTER PARIWISATA
Published by Universitas Udayana
ISSN : 24069116     EISSN : 25028022     DOI : -
Core Subject : Social,
“JUMPA” merupakan singkatan dari Jurnal Master Pariwisata (Journal Master in Tourism Studies), diterbitkan oleh Prodi Magister Kajian Pariwisata Program Pascasarjana Universitas Udayana. Terbit dalam dua format yaitu format cetak dan on line, keduanya terbit dua kali setahun. Lingkup kajian jurnal secara garis besarnya meliputi: (1) kajian sosial budaya pariwisata (dampak sosial budaya pengembangan pariwisata, pariwista pro-rakyat, desa wisata, pariwisata ekonomi kreatif); dan (2) Perencanaan dan Pengembangan Pariwisata (Perencanaan destinasi pariwisata yang mempertimbangkan faktor faktor lingkungan, sosial, ekonomi makro dan fisik-geografis, strategi perencanaan pariwisata (pemasaran, promosi, forecasting), kelayakan dan pengembangan produk pariwisata. Artikel di-review oleh tim mitra bestari.
Arjuna Subject : -
Articles 180 Documents
MEMPERKUAT CITRA PARIWISATA BUDAYA: DENPASAR SEBAGAI NOMINASI JARINGAN KOTA KREATIF UNESCO Febianti, Febianti
JURNAL MASTER PARIWISATA Volume 01, Nomor 02, Januari 2015
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2015.v01.i02.p05

Abstract

UNESCO has long been known as one of the elements that support cultural heritage conservation. In 2004, UNESCO began to build and trigger the birth of a new creativity by developing concept of creative city network which is divided into several themes, such as design, music, literature, film, media art, gastronomy, crafts and folk art. In line with the concept of tourism and creative economy that is actively promoted by Indonesian Ministry of Tourism, several cities in Indonesia have been trying to join the network, one of them is Denpasar. With all the cultural potencies owned, in 2014 Denpasar governments proposed to join UNESCO creative city network as a ‘Creative City of Crafts and Folk Art’, where it can provide an opportunity for artist and crafters of Denpasar to introduce and interact with other creative city, notably in terms on how to develop local culture in globalization. This study contributes on evaluating strengths, weakness, challenges and opportunities as well as discovering efforts which should be obtained by Denpasar based on the criteria and characteristics served as a guide to join UNESCO creative cities network.
Observasi Penerimaan Sosial Berbasis Aplikasi Realitas Tertambah di Bamboo Bar Sanur Yudhistira, Prima; Sukaatmaja, I Putu Gde; Bhaskara, Gde Indra
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2020.v06.i02.p05

Abstract

The opening of internet access to the public in 1991 pushed information into people's daily needs (Birger, 1997). Telephone manufacturers adopt the internet naturally in their products by launching mobile phones that have evolved into smartphones (Ira, 2012), allowing the internet to be accessed all the time. Economic aspects soon followed, assimilated in cyberspace into E-commerce that allows transactions of goods and services in cyberspace (Botha et at., 2008). In the world of tourism, the use of modern technology has become a necessity for many destinations to remain competitive and attractive to modern tourists. A form of new technology that is increasingly being used in public spaces is Augmented Reality (AR). Augmented reality technology allows users to receive information in the form of a display that contains a combination of real and virtual objects in the real world in real time. Technology is accessed via an app that is installed on a smartphone.This research aims to analyze the role of behavioral intention based on augmented reality applications in mediating the effect of perceived usefulness and perceived ease of use on the actual system use in bamboo bar Sanur. An augmented reality prototype application was developed specifically for this research. Quantification of human behavior is possible by combining the branch of psychology theory of planned behavior with e-commerce based mobile computing context (Imielinski & Korth, 1996). Keywords: behavioral intention, aplikasi, augmented reality, smartphone, e-commerce, TAM, Mobile computing Text
Peran Gojek Sebagai Akses Publik Wisatawan di Bali dan Pelopor Ekonomi Kreatif Dewantara, Made Handijaya
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2020.v06.i02.p14

Abstract

This study aims to understand the position of Gojek as public access to tourists when traveling in Bali, by looking at the positioning strategy of Gojek as an innovative model for online platform in the field of transportation services, as well as one of the alternative solutions for tourism accessibility, which can be beneficial in sustainable tourism in Bali. The research was conducted through in-depth interviews and in-depth observation. Through the research conducted, it can be concluded that the Gojek application as an online application based on transportation and public access has a significant role in the tourism industry in Bali. As the first decacorn in Indonesia, Gojek has demonstrated its commitment to fulfill the satisfaction of all the needs and desires of customers with requests that change from time to time, especially for those who have activities in Bali. This was demonstrated through various application variants released by Gojek as a start-up company. By understanding the needs and desires of tourists vacationing in Bali, Gojek can understand the behavior of consumers who use services again continuously which will lead to customer loyalty. Gojek also provides important positioning through their marketing strategies. As a transportation-based application, Gojek also make partners with local entrepreneurs who can generate creativity and a shared economy model. This creation is demonstrated through innovation and creativity and business that provides many job opportunities for Gojek partners. The reliability of Gojek in their marketing strategy is demonstrated through their seven-marketing mix. Keywords: transportation, innovation, creativity, accessibility
FRONT MATTER JUMPA VOL. 6 NO. 2 2020 JUMPA, Editorial Team
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

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Atribut Destinasi Pariwisata dan Kualitas Pelayanan Mempengaruhi Niat Wisatawan Berkunjung Kembali di Pantai Melasti, Desa Ungasan, Kabupaten Badung Kusyanda, Made Riki Ponga; Antara, Made; Suryawardani, I Gusti Ayu Oka
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2020.v06.i02.p09

Abstract

The urgency of this research was the utilization of Melasti Beach's trough a professional management operational, it can provide economic benefits for Ungasan Village, one of the point is creating guest satisfaction and re-visit intention continuesly. The goals of these study was (1) Analyze the effect of tourism destination attributes toward guest re-visit intention of tourists on Melasti Beach trough the guest satisfaction as the intervening , (2) to analyze the effect of service quality toward re-visit intention into Melasti Beach trough the guest satisfaction as the intervening (3) to anlyze the effect of guest satisfaction toward revisit intention . The sample of this study was 100 tourists consisting for domestic and foreign tourist. Using incidental sampling method to reach the respondent. Primary data is obtained through questionnaires. The data analysis method used is a quantitative approach and using structural equation models- partial least square or Smartpls version 3.0 and also described by descriptively to conduct the research. The finding of thes study is almost all of the hypothesis is accepted, except hypothesis no. 4 were rejected due to there were no significant relation between service quality toward tourist re-visit intention, and hypothesis no. 6 were there was no significant influence on tourism destination attribute toward tourist intention re-visit intention through tourist satisfaction. The advice of these research generally advice to keep the tourism destination attribute as the determinant factor, in how to effect the revisit intention by the guest in the near future. Keywords: Tourism destination attributes, service quality, tourist satisfaction, tourist re-visit intention.
Analisis Efisiensi Sumber Daya dan Produksi Bersih di Desa Wisata Pulesari, Sleman, Yogyakarta Dzulkifli, Muhammad; Masjhoer, Jussac Maulana
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2020.v06.i02.p04

Abstract

This study aims to describe the results of the Resource Efficiency and Cleaner Production (RECP) analysis based on the RECP assessment indicators from UNIDO and to give RECP recommendations based on the result of the assessment. The analysis shows that in the management of Desa Wisata Pulesari (Dewi Pule), there are three main activities that uses many resources, namely homestay, Dasa Wisma kitchen and Pendopo. The result says, inefficiencies of energy were found in kitchens and homestays. The use of energy in homestays can be saved by replacing ordinary lamps with LED lights. Efficiency in the kitchen can be done by using magnets on the gas hose and using a healthy energy efficient stove (TSHE) stove. From the results of these recommendations, Dewi Pule has the potential to reduce carbon by 65,279.9 CO2eq kg / year and in terms of economy Dewi Pule has the potential to save a total of IDR 33,412,106 / year. The assessment and application of RECP in a tourism village requires adjustments to the indicators. This is because the character of the resources and energy use in tourism villages is very different from the industries that have implemented the RECP method from UNIDO. Keywords: Efisiensi Sumberdaya, Produksi Bersih, Desa Wisata, Pulesari
Strategi Pengembangan DTW Pantai Diamond di Dusun Pelilit, Desa Pejukutan, Nusa Penida, Klungkung, Bali Listiowati, Agnela Saneta; Wiranatha, Agung Suryawan; Suryawardani, I Gusti Ayu Oka
JURNAL MASTER PARIWISATA Volume 06, Nomor 02, Januari 2020
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2020.v06.i02.p13

Abstract

Diamond Beach is located at Pelilit Village, Pejukutan Village, Nusa Penida District. This tourist attraction was developed since 2014. Even though it have been developed since five years ago, there is still bad perception from local community about the components at Diamond Beach, in specific about amenity, accessibility, and human resource. Those local community perception contrasts with the perception of tourists that visited Diamond Beach, which they have good perception of all destination components in Diamond Beach. This research used qualitative descriptive approach that concerned about the perception of tourist and local community towards destination component at Diamond Beach. All perceptions and collected data using triangulation were used to identify internal and external environment condition at Diamond Beach. Result of internal and external factor analysis at Diamond Beach were both in medium condition. Then, the proper grand strategy to be applied in next level is keeping up and maintaining without changing the strategy that has been used before. This grand strategy is stressing more about product and service development, also market penetration. Keywords: perception, development strategy, tourist attraction
PEMANFAATAN BANGUNAN BERSEJARAH SEBAGAI WISATA WARISAN BUDAYA DI KOTA MAKASSAR Hayati, Rafika
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p01

Abstract

Colonial period in Indonesia bequeathed a number of buildings such as schools, bank and offices. The buildings have nuance of Dutch architecture, therefore becoming cultural heritages and tourist attractions. The Aim of this research is to find out the historical buildings utilization in Makassar city, South Sulawesi Province, however in this research selected three bulidings which developed as heritage tourism, namely Fort Rotterdam, Museum Kota dan Gedung Kesenian Makassar. The three historical buildings selected as research location because of the physical potency is building architecture which completed with non physical potency is historical and cultural value. This research applied tourist attraction management, tourism area life cycle by Butler and tourism marketing theory to find out evolution life cycle of each buildings then arrange the effective strategy to develop Fort Rotterdam, Museum Kota and Gedung Kesenian as heritage tourism in Makassar city.The article argues that the utilization of Fort Rotterdam as a tourist attraction is classified into development phase. Fort Rotterdam has been renovated several times by developing La Galigo Museum inside to increase the attractiveness. Local government has also a lot of promotions. Museum Kota and Gedung Kesenian Makassar are classified into exploration phase since the two historical buildings need physical improvement, structuring showroom and facilities to handle collections of Museum Kota and the assurance of building management and maintenance of Gedung Kesenian. Based on the result of the research Fort Rotterdam, Museum Kota dan Gedung Kesenian Makassar do not only have physical potency of building and historical value but also to become interesting tourist attraction which need improvement by maintaining architecture identity as much as possible, providing supporting facilities needed by tourists and increasing promotion by local government.
KAJIAN KENYAMANAN DAN KEAMANAN WISATAWAN DI KAWASAN PARIWISATA KUTA LOMBOK Khalik, Wahyu
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p02

Abstract

Comfort and security are vital factors in tourism destination of Kuta Lombok with great tourism potential. However, this potential will not be desirable if the conditions are not created by comfort and security. This proves that there are factors that affect the comfort, community understanding of tourism awareness, and community participation in comfort and security of tourists. The study was conducted aimed to determine the factors that affect comfort and safety, the level of community understanding of tourism awareness, and community participation in the comfort and security of tourists in Kuta Lombok tourism.This study examines the comfort and safety of tourists in tourism of Kuta Lombok are included in the descriptive study. Therefore, the research conducted through a qualitative approach. Methods of data collection through observation, interview and documentation. Decision is determined by the method of purposive, with 15 informants. The theory applied is the theory of structural functionalism which analyzed the factors and community participation, and motivation theory is applied to analyze the level of community understanding about tourism awareness.The analysis results of research conducted by qualitative descriptive analysis presents the results of research through a narrative supported by photographs. The results of this study suggests that the comfort and safety factor is  influenced by the low level of community understanding in the elements of tourism awareness through Sapta Pesona. The low raises community understanding of factors that affect comfort and safety as a factor of environmental aspects of parking management and environmental hygiene, factors of economic activity and the hawkers aspects trasnportation service providers as well as factors in the aspect of tourism access roads were damaged. Community participation in the comfort and security of tourists is not functioning optimally. This is caused by unsynchronization between organizations. Forms of community participation in the form of the participation into the organization and the coast guard and empowerment of communities in the festival. Based on those results of the three studies, the government of Central Lombok is expected especially for Culture and Tourism Department particular attention to the factors that affect comfort and safety, and the formation of tourism awareness with benchmarks Sapta Pesona.
POTENSI DAN PERSEPSI MASYARAKAT SERTA WISATAWAN TERHADAP PENGEMBANGAN EKOWISATA DI DESA AIK BERIK, LOMBOK TENGAH Murianto, Murianto
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p03

Abstract

Aik Berik village has a wide variety of tourist attractions. This research is aimed at identifying potential ecotourism attractions, activities that could be developed in and around the village. In addition, it will investigate perceptions of local communities and tourists concerning the village’s potential development as an ecotourism destination. The supporting data in the research were collected through qualitative observation, in-depth interviews, questionnaires, and documentation. The data were obtained through purposive sampling for the local communities and convenience sampling for the tourists. It was analysed using a descriptive, qualitative method. This analysis has revealed both positive and negative perceptions among local communities and tourists in response to the potential development of ecotourism.

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