Kodir, Moch. Abdul
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THE ANALYSIS OF THE EFFECT OF BRAND IMAGE, SERVICE PERFORMANCE, PORTFOLIO SERVICES, AND PHYSICAL EVIDENCES TOWARDS CUSTOMERS SATISFACTION OF “BTN BATARA” SAVINGS ACCOUNT AT PT BANK TABUNGAN NEGARA (PERSERO) Tbk, SEMARANG BRANCH OFFICE Rofi’ah, Nailur; Kodir, Moch. Abdul; Muslikh, Moch.
KEUNIS Vol 8, No 2 (2020): JULI 2020
Publisher : Program Studi Keuangan dan Perbankan, Jurusan Akuntansi, Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/keunis.v8i2.2114

Abstract

The objectives of this Final Report are to analyze and to obtain empirical evidences on the effect of brand image, service performance, portfolio services, and physical evidences towards customers satisfaction of “BTN Batara” Savings Account at PT Bank Tabungan Negara (Persero) Tbk, Semarang Branch Office. The population of this Final Report is all of the customers at PT Bank Tabungan Negara (Persero) Tbk, Semarang Branch Office. The sampling technique uses the Random Sampling Method amounting to 100 customers. The data used in this Final Report is the primary data obtained throough the distribution of questionnaires. The data analysis model uses the Multiple Linear Regression Analysis Model. Meanwhile, data analysis techniques use F Test, Coefficient of Determination (R2), and t Test.The Results of the analysis and discussion show that the variables of brand image, service performance, portfolio services, and physical evidences simultaneously have a significant effect towards customers satisfaction at PT Bank Tabungan Negara (Persero) Tbk, Semarang Branch Office. Partially, variable of brand image and physical evidences each have positive and significant effects towards customers satisfaction at PT Bank Tabungan Negara (Persero) Tbk, Semarang Branch Office. Meanwhile, variable of service performance does not have positive effect nor it is not significant. While portfolio services have positive effect but it is not significant towards customers satisfaction at PT Bank Tabungan Negara (Persero) Tbk, Semarang Branch Office.
ANALISIS PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN KEPERCAYAAN TERHADAP MINAT MENABUNG PADA PT BANK TABUNGAN NEGARA (PERSERO) TBK. CABANG SEMARANG Ulya, Novita Himatul; Soemarso, Embun Duriany; Kodir, Moch. Abdul
KEUNIS Vol 8, No 1 (2020): JANUARI 2020
Publisher : Program Studi Keuangan dan Perbankan, Jurusan Akuntansi, Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/keunis.v8i1.2132

Abstract

This research aims to determine the significance of the variables influence the product quality, service quality and trust of the customers saving interest at PT Bank Tabungan Negara (Persero) Tbk. Cabang Semarang. This study uses primary data with questioner and secondary data. The population in this study are all savings customers at PT Bank Tabungan Negara (Persero) Tbk. Cabang Semarang. The sampling technique used was purposive sampling and accidental sampling. The analysis model used in this research is Linear Regression Analysis Model, while the data analysis techniques using the F test, t test, and coefficient of determination (R2). In addition, it also tests the quality of the data in the form of tests validity and reliability, as well as a classical assumption test with normality tests, multicollinearity tests, heteroscedasticity tests, and autocorrelation tests. Test data indicate that the data is valid and reliable and free from irregularities classical assumptions. The analysis and discussion showed that product quality, service quality and trust simulataniously significant influence customers saving interest at PT Bank Tabungan Negara (Persero) Tbk. Cabang Semarang. Variable service quality and trust partially significant influence customer saving interest, while the variable product quality not significantly influence customer saving interest at PT Bank Tabungan Negara (Persero) Tbk. Cabang Semarang.
PENGARUH KURS RUPIAH, INFLASI,BI RATE, FED RATE, DAN SHANGHAI STOCK EXCHANGE COMPOSITE (SSEC) TERHADAP INDEKS HARGA SAHAM SEKTOR PROPERTI, REAL ESTAT, DAN KONSTRUKSI BANGUNAN (Studi Kasus pada Bursa Efek IndonesiaPeriode 2014-2018) Hardiman, Arthit Jayanti; Widiyati, Sri Widiyati; Kodir, Moch. Abdul
Jurnal Aktual Akuntansi Keuangan Bisnis Terapan (AKUNBISNIS) Vol 2, No 2 (2019): Vol 2 No 2, Nov 2019
Publisher : Politeknik Negeri Semarang

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Abstract

This research aims to analyze the influence of the rupiah exchange rate, inflation, BI rate, FED rate, and SSEC onThe Stock Price Index of Property, Real Estate and Building Constructionon Indonesia Stock Exchange during 2014-2018. This research used secondary data. The sampling methodused total sampling, so the sample is the entire population or all of companies listed in property, real estate, and building construction sector on Indonesia Stock Exchange during 2014-2018. The research statistical model used multiple linear regression analysis model processed by software SPSS 25. The equation of this regression model estimation on this research: IHSSP = 339.651 – 0.019KU -837.814IN + 460.140BR + 141.072FR + 0.023IS + ℯ. The F testresult of this research show the rupiah exchange rate, inflation, the BI rate, the FED rate, and SSEChave significant simultaneously influence on the Sector Stock Price Index of Property, Real Estate, and Building Construction. Then the t test result of this research show the rupiah exchange rate has significant partially influence, so H1 was accepted. Inflation has significant partially influence, so H2 was accepted. BI rate has not significant partially influence, so that H3 was rejected. FED rate has not significant partially influence, so H4 was rejected. SSEC has significant partially influence, so H5 was accepted on the Sector Stock Price Index of Property, Real Estate, and Building Construction. The coefficient of determination is 0.826., so the ability variation of the independent variables (rupiah exchange rate, inflation, BI rate, FED rate, and SSEC) in explaining the variation of the dependent variable (Sector Stock Price Index of Property, Real Estate, and Building Construction) was 82.6%, while the rest was explained by other independet variable soutside this research