Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : Nusantara Science and Technology Proceedings

Packaging Design of Milkfish Products in Tambak Oso Village Sidoarjo Agustin, Dyan; Widyasari; Andarini, Sonja
Nusantara Science and Technology Proceedings International Seminar of Research Month Science and Technology in Publication, Implementation and Co
Publisher : Galaxy Science

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Increased marketing of a product can be done through the improvement of packaging design. Good packaging design is a design that is able to provide better information, more secure, more complete and interesting in marketing a product, especially processed products produced by community communities Tambak Oso Sidoarjo Village.The purpose of this research is to produce new packaging design, interesting and safe from processed product of milkfish that have been produced. Analysis technique used from this research is to use SWOT analysis to know the advantages, weaknesses, opportunities and threats of processed milkfish products that already exist. The analysis results obtained that in terms of form produced 3 (three) forms with different functions. Single rectangular base pack pattern, secondary packaging form there are additional tongue, tertiary packaging form there are two kinds, the first form of bag that can accommodate a maximum of 3 pieces of single pack and the second box-shaped containing 5 to 10 single pack. The material used from laminate art carton material on the outside and glossy laminate on the inside. For color use combination of brown, gray, yellow and black. As for the logo and the name still use the old because it was recorded at the time of permitting process.
Packaging Design for Tradisional Snack (Object Study Kampung Kue Surabaya) A. Solicitor; Widyasari; A. Sutejo
Nusantara Science and Technology Proceedings International Seminar of Research Month Science and Technology for People Empowerment.
Publisher : Galaxy Science

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia has a wide variety of cultures, and one of them is traditional snacks. This culture can be a unique tourist attraction asset, so it must be maintained and preserved. Kampung Kue is one of the villages that produces the best quality and complete variety of traditional snacks in Surabaya. Along with the increasing needs of traditional snacks, the production of Kampung Kue‘s traditional snack is also increasingly diversified. All of the traditional snack produced by Kampung Kue are competing and trying to win the market, where consumers are faced with the many choices available on the market, so that the treatment of traditional snacks products must be increased, and such effort can be obtained through a unique traditional snacks packaging design. The main problem of Kampung Kue traditional snacks is that they are only wrapped individually using transparent resealable plastic wrap. The traditional snacks bought were only wrapped in as plastic bag, unless the customer buy them in very large quantity. They are also lacking in the knowledge about how the snack characteristics can affect the choice of the packaging. Therefore, it is necessary to conduct training to create a new packaging design that fits with the standard of good packaging.
Pictogram Design of Objects in The University of National Development “Veteran” of East Java Environment Widyasari; Sutejo; A. N. Yunisya
Nusantara Science and Technology Proceedings International Seminar of Research Month Science and Technology for People Empowerment.
Publisher : Galaxy Science

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Universitas Pembangunan Nasional “Veteran” Jawa Timur (University of National Development “Veteran” of East Java, subsequently referred to as UPN “Veteran” of East Java in this paper) has several signature objects within the perimeter of the university’s environment, such as physical objects (tools, things, places) and non-physical objects (action, activity, information). Those signature objects can be visualized into symbol or pictogram that signify the ideas and simplify the physical shape of the real object. Pictograms can serves as a visual language to communicate a message or information that will be easily understood by the audience. One optimization form for the use of pictogram is as the signage in the implementation of visual communication media in the UPN "Veteran" environment of East Java. The method used in this design is a qualitative method by finding relevant literature, collecting primary and secondary data, analyzing the data using the TOWS Matrix table to determine the Unique Selling Proposition, and analyzing the insight of the target audience to develop creative solutions. From the results of the TOWS Matrix analysis, a Unique Selling Proposition was obtained in the form of grouping pictograms into several groups of objects, namely Vision and Mission of UPN "Veterans" of East Java, UPN "Veterans" of East Java’s Objectives and Strategies, State Defense Values, Faculties and Study Programs in the UPN "Veteran" of East Java, Student Activity Unit in the UPN" Veteran "East Java environment, and Facilities in the UPN "Veteran" of East Java’s environment. While from the results of the target audience's insights analysis, the creative solutions was found through the usage of graphic elements in pictogram designs, namely elements of color and color taken from the distinctive characteristics of UPN "Veteran" East Java.
Flow Infographic Models to Communicate Information Widyasari; Yani, Aditya Rahman
Nusantara Science and Technology Proceedings 4th International Seminar of Research Month
Publisher : Galaxy Science

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Some of research results related to science about the advantages of infographics have been summarized by Smiciklas (2012), including the fact that vision occupying a very large part of the brain, infographics are more easily processed by the brain than plain text, and that the brain is designed to look for something different. The majority of people are visual learners and it is estimated that 65% of the population are visual learners, so the use of infographic to communicate an information will be very appropriate. There are several types of infographic, one of which is flow infographic. Flow infographics have a function to communication an information in form of sequential flow or procedural. Through flow infographics, information can be explained step by step using attractive visualization, briefly, and still can be easily understood. The elements in visual principles can be applied to the visualization of flow infographics such as the use of numerics style, shape color transitions, shape sizes transitions, position differences, etc. Visual principles in flow infographics must be considered and understood by designers, so that the visualization of flow infographic can be more attractive and can communicate an information appropriately to readers.