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Efektivitas Penggunaan Infografis Pada Perancangan Buku Profil Universitas (Studi Objek Universitas Pembangunan Nasional “Veteran” Jawa Timur) ., Widyasari; Sutejo, Aris; Yunisya, Adibah Nurul
Jurnal Desain Idea: Jurnal Desain Produk Industri Institut Teknologi Sepuluh Nopember Surabaya Vol 17, No 2 (2018)
Publisher : LPPM, Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (688.315 KB) | DOI: 10.12962/iptek_desain.v17i2.4683

Abstract

Adanya perubahan dan perkembangan positif pada kampus UPN “Veteran” Jatim sudah selayaknya dikemas dalam sebuah media yang dapat menyajikan informasi profil UPN “Veteran” Jatim dengan cara yang menarik dan mudah dipahami. Media tersebut berupa buku profil UPN “Veteran” Jatim yang dirancang dengan menggunakan teknik infografis yakni jenis gambar yang memadukan informasi dengan desain, yang bertujuan untuk berkomunikasi secara singkat dan jelas kepada pembaca.Metode penelitian yang digunakan adalah metode kualitatif dan kuantitatif dengan langkah-langkah mencari literatur, mengumpulkan data kualitatif dan kuantitatif, menganalisis data dengan menggunakan tabel TOWS (Threat, Opportunities, Weakness, Strength) matrix untuk menentukan Unique Selling Proposition, menganalisis insight target audiens untuk menyusun solusi kreatif, menganalisis dan menyimpulkan hasil kuesioner untuk mengukur capaian penelitian. Dari hasil analisis TOWS matrix dapat disimpulkan bahwa Unique Selling Proposition yang ditemukan adalah UPN “Veteran” Jatim sebagai Perguruan Tinggi Negeri baru terakreditasi “A” yang konsisten dalam menerapkan karakter Bela Negara pada kegiatan akademik dan non-akademik. Unique Selling Proposition inilah yang menjadi konten pada buku profil UPN “Veteran” Jatim. Sedangkan dari hasil analisis consumer insight dapat disimpulkan bahwa audiens menginginkan penyampaian informasi profil UPN “Veteran” Jatim berupa informasi tekstual yang disertai dengan elemen-elemen visual seperti unsur grafis, ilustrasi, pictogram, dan grafik. Hasil dari penelitian adalah sebesar 83% (sangat kuat) setuju jika penggunaan infografis berupa unsur grafis, ilustrasi, pictogram, dan grafik pada perancangan buku profil UPN “Veteran” Jatim dapat memiliki tampilan visual yang lebih menarik. Selanjutnya sebesar 83,2% (sangat kuat) setuju jika penggunaan infografis berupa unsur grafis, ilustrasi, pictogram, dan grafik pada perancangan buku profil UPN “Veteran “ Jatim dapat menyajikan informasi menjadi lebih mudah dipahami.
Readjustment of "Kalanganyar" Area as A Tourism Village With The Basis of Coastal Architecture Satellite Images Data Elviana, Eva; F. Mutia; A. N. Yunisya
Nusantara Science and Technology Proceedings International Seminar of Research Month Science and Technology for People Empowerment.
Publisher : Galaxy Science

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Abstract

Coastal areas are seafront areas, which are a unique and dynamic part of the city that portrays the condition of Kalanganyar Village in Sidoarjo. With the existence of marine culture and the production of milkfish ponds, Kalanganyar Village has the potential to become a tourist destination. However, referring to the criteria of tourism village, Kalanganyar Village is very far from being categorized into tourism village. Nevertheless, the coastal natural resource and the wisdom of the local architecture can be developed into an asset of tourism village which will potentially improve the living standards of its people. The method used in this research are explorative and descriptive, which means exploring the natural physical potential, associated with existing urban elements, and the non-physical potential related to the socio-cultural community. The results, from mapping the authenticity of the form and character of the area in Kalanganyar Village, are described using synchronous reading (synchronic reading) and interpreted qualitatively. To describe the non-physical potential, the data obtained from the respondents' interviews were processed using simple quantification. The results of this study are then becoming the basis of development concept for Kalanganyar area as a tourist village, which includes the adjustment of spatial areas, regional morphology identification and building typologies based on the Coastal Architecture. These adjustments are performed in a schematic design and is expected to reflect the identity of the region.
Pictogram Design of Objects in The University of National Development “Veteran” of East Java Environment Widyasari; Sutejo; A. N. Yunisya
Nusantara Science and Technology Proceedings International Seminar of Research Month Science and Technology for People Empowerment.
Publisher : Galaxy Science

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Abstract

Universitas Pembangunan Nasional “Veteran” Jawa Timur (University of National Development “Veteran” of East Java, subsequently referred to as UPN “Veteran” of East Java in this paper) has several signature objects within the perimeter of the university’s environment, such as physical objects (tools, things, places) and non-physical objects (action, activity, information). Those signature objects can be visualized into symbol or pictogram that signify the ideas and simplify the physical shape of the real object. Pictograms can serves as a visual language to communicate a message or information that will be easily understood by the audience. One optimization form for the use of pictogram is as the signage in the implementation of visual communication media in the UPN "Veteran" environment of East Java. The method used in this design is a qualitative method by finding relevant literature, collecting primary and secondary data, analyzing the data using the TOWS Matrix table to determine the Unique Selling Proposition, and analyzing the insight of the target audience to develop creative solutions. From the results of the TOWS Matrix analysis, a Unique Selling Proposition was obtained in the form of grouping pictograms into several groups of objects, namely Vision and Mission of UPN "Veterans" of East Java, UPN "Veterans" of East Java’s Objectives and Strategies, State Defense Values, Faculties and Study Programs in the UPN "Veteran" of East Java, Student Activity Unit in the UPN" Veteran "East Java environment, and Facilities in the UPN "Veteran" of East Java’s environment. While from the results of the target audience's insights analysis, the creative solutions was found through the usage of graphic elements in pictogram designs, namely elements of color and color taken from the distinctive characteristics of UPN "Veteran" East Java.
The Power of Folktale: Tackling the Marketing Gap by Preserving the Authentic Rendeng Village Pottery Designs Yunisya, Adibah Nurul; Utomo, Heru Prasetiyo
Nusantara Science and Technology Proceedings 4th International Seminar of Research Month
Publisher : Galaxy Science

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Abstract

Rendeng Village is a village located on the east of Java Island which famous for its pottery products. Its main products consist of tableware and piggy bank with various shapes and character. The piggy bank character produced by Rendeng Village is famous for its unique and authentic design which only produced form Rendeng Village. However, the selling demand and production for its established character beginning to decrease, which threatens its establishment as part of cultural products. This research aims to investigate folktale as a method to preserve a cultural fiction character by investigating the phenomena occurring in the establishment of Rendeng Village original character pottery products. The method used in this research is by analysing the cause of the decreasing demands of Rendeng Village original character pottery products, spatially, and non-spatially. Furthermore, this research explores the elements required in preserving established cultural products. The result of this study showed that there was not any historical trace/ story background, which supports the establishment of Rendeng Village original character pottery products. Therefore, it is believed that building a folktale could help the establishment of the original character and overcome the spatial limitation of pottery products marketing. The results of this research expect to be able to provide research results which complement the study around the preservations of cultural products.
ANALISA SPASIAL DALAM PERKEMBANGAN WILAYAH EKONOMI DESA PESISIR KALANGANYAR Yunisya, Adibah Nurul; Elviana, Eva; Mutia, Fairuz
Border: Jurnal Arsitektur Vol 3 No 1 (2021): JUNI 2021
Publisher : Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/border.v3i1.83

Abstract

Desa Kalanganyar merupakan desa pesisir yang berada di pesisir pantai Kabupaten Sidoarjo. Seperti desa pesisir lainnya, Desa Kalanganyar membawa karakter khusus pesisir baik dalam sektor mata pencaharian, sektor tata guna lahan, sektor potensi bencana alam, maupun sektor sosial ekonominya. Beberapa penelitian menunjukkan bahwa kondisi sosial ekonomi masyarakat pesisir hidup di bawah garis kemiskinan, sedangkan kehidupan masyarakat pesisir banyak bergantung kepada tata guna lahan wilayah pesisir (tambak dan laut). Klasifikasi dan fenomena-fenomena wilayah pesisir sangat didefinisikan oleh karakter spasial pesisir yang berada pada batas wilayah darat dan laut. Oleh karena itu, penelitian ini bermaksud untuk melihat kondisi perekonomian masyarakat pesisir Desa Kalanganyar dengan menganalisis kondisi spasial wilayahnya. Peneliti akan mengobservasi bagaimana perkembangan wilayah perekonomian Desa Kalanganyar dari waktu ke waktu secara spasial. Data spasial yang didapat akan dianalisa dengan memperhatikan kondisi eksisting infrastruktur, potensi bencana, serta kondisi eksisting diversifikasi mata pencaharian penduduk Desa Kalanganyar. Dari hasil analisa, didapati bahwa pembangunan infrastruktur juga turut memiliki andil dalam pengembangan wilayah ekonomi Desa Kalanganyar. Hasil observasi sejarah pengembangan wilayahnya menunjukkan perkembangan yang stagnan dikarenakan terhentinya pengembangan infrastruktur wilayah Desa Kalanganyar, sehingga masyarakat Desa Kalanganyar pun tidak dapat menciptakan diversifikasi lapangan pekerjaan di wilayahnya.