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JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)
Published by Universitas Medan Area
ISSN : 24072648     EISSN : 2407263X     DOI : -
Core Subject : Science,
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) is a journal to managed of Managemen Study Program Faculty of Economics, University of Medan Area, for aims to serve as a medium of information and exchange of scientific articles between teaching staff, alumni, students, practitioners and observers of science in managemen and business. Jurnal Konsep Bisnis dan Manajemen editor receives scientific articles of empirical research and theoretical studies related to managemen and business sciences that certainly have never been published. Published twice a year in November and May.
Arjuna Subject : -
Articles 148 Documents
Analisis Sektor Ekonomi Potensial Dalam Pembangunan Wilayah Kabupaten Karo Bangun, Rita Herawaty Br
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 5, No 1 (2018): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v5i1.1769

Abstract

Penelitian ini bertujuan untuk menganalisis klasifikasi pertumbuhan sektor ekonomi, menganalisis pergeseran sektor dan mengidentifikasi sektor-sektor unggulan di Kabupaten Karo. Alat analisis yang digunakan dalam penelitian ini adalah Analisis Tipologi Klassen, Pertanyaan Loqasi dan Shift Share. Hasil penelitian menunjukkan bahwa sektor pertanian, kehutanan dan perikanan, penyediaan sektor makanan dan pasokan pangan, sektor pemerintahan, pertahanan wajib dan jaminan sosial, sektor layanan pendidikan, sektor jasa kesehatan dan kegiatan sosial dan sektor jasa lainnya adalah yang terdepan. sektor Kabupaten Karo dan sektor industri. pengolahan, sektor perdagangan besar dan eceran, perbaikan mobil dan sepeda motor, sektor jasa keuangan dan asuransi, sektor administrasi pemerintah, pertahanan wajib dan jaminan sosial, sektor jasa pendidikan, sektor jasa kesehatan dan kegiatan sosial dan sektor jasa lainnya adalah sektor ekonomi yang memiliki tingkat daya saing dibandingkan dengan sektor lain. 
Dampak Konflik Peran pada Stres dan Kepuasan Kerja Karyawan juwita, kristin
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 4, No 2 (2018): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v4i2.1486

Abstract

Penelitian ini bertujuan meneliti pengaruh konflik peran terhadap kepuasan kerja karyawan dengan stres kerja sebagai variabel mediasi pada PT. Jombang Intermedia Pers (Jawa Pos Radar Jombang). Jenis penelitian adalah penelitian penjelasan (explanatory research) dengan pendekatan kuantitatif. Pengumpulan data menggunakan kuesioner yang disebarkan kepada 30  karyawan PT.Jombang Intermedia Pers (Radar Jombang) dengan metode sampling jenuh. Metode analisis menggunakan SEM (Structural equation Model) dengan alat analisis Pls versi 3. Berdasarkan hasil penelitian menunjukan ada pengaruh positif yang signifikan antara konflik peran terhadap stres kerja. Namun, justru konflik peran berpengaruh positif terhadap kepuasan kerja, stres kerja berpengaruh positif terhadap kepuasan kerja, dan stres kerja tidak mampu memediasi antara konflik peran terhadap kepuasan kerja.
Analisis Faktor yang Mendorong Konsumen Memilih Hotel Melalui Situs Traveloka.com Ashoer, Muhammad; Hamzah, Munawir Nasir; Mustafa, Fahrina
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 5, No 2 (2019): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v5i2.2074

Abstract

Clutching rapid penetration, Indonesia has transformed onto the biggest digital economic market throughout the world, hence it is interesting to be studied in depth. This study aims to measure factors that are considered affecting consumer online purchasing decisions which are perceived usefulness, perceived ease of use, and perceived risk. The study was conducted upon the hotel consumers who have performed online transaction via Traveloka for at least once. The sampling method used purposive sampling technique (non-probability sampling) and the number of respondents that met the criterion was set by 106 respondents. The result shows perceived usefulness and perceived ease of use have positive and significant effect on e-commerce decision, whereas perceived risk has not significant effect. The founding implicates for the improvement of new insights and better understanding to e-commerce actors, especially Traveloka by developing effective strategies to increase profit
Pengaruh Kualitas Pelayanan dan Budaya Terhadap Daya Tarik dan Minat Berkunjung ke Wisata Percut Purba, Mery Lani; Simarmata, Glory
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 5, No 1 (2018): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v5i1.1905

Abstract

Penelitian ini bertujuan untuk mengetahui faktor-faktor determinan yang mempengaruhi minat kunjungan kembali wisatawan ke Wisata Bahari Percut Sei Tuan Deli Serdang dilihat  kondisi kualitas pelayanan, budaya masyarakat  dan pengaruhnya terhadap daya tarik wisata dan minat berkunjung kembali di daerah tersebut. Populasi penelitian ini ada wisatawan lokal maupun mancanegara yang pernah berkunjung ke wisata Bahari Percut Sei Tuan. Metode penelitian yang digunakan adalah penelitian kausal yaitu untuk melihat hubungan antar variabel dan faktor yang paling dominan mempengaruhi variabel dependen. Hasil penelitian ini adalah kualitas pelayanan dan budaya masyarakat berpengaruh positif dan signifikan terhadap daya tarik Wisata Bahari Percut Sei Tuan. Demikian juga daya tarik wisata berpengaruh positif dan signifikan terhadap minat berkunjung kembali ke tempat wisata Bahari Percut Sei Tuan.
Pengaruh Employee Green Involvement, Green Training dan Green Image Terhadap Perception for Corporate Social Responsibility Perusahaan Pada PT Cabot Indonesia Jakarta Wardhani, Raka; Puspa, Tiara
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 6, No 1 (2019): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v6i1.2860

Abstract

The objective of this study is to examine and analyze the effect of brand logo identification, overall brand logo benefit toward customer loyalty through trust and commitment of Global System for Mobile (GSM) cellular operatorconsumers. The samples being used in this study is 200 respondents. The data collection method being used by this study is purposive sampling. The testing is conducted by using Structuctural Equation Model (SEM) analysis method. The findings of this study are: (1) endorser credibility identification has positive effect toward brand equity, (2) endorser credibility benefit has positive effect toward self-brand connection (3) self-brand connection has positive effect toward brand equity.
ANALISIS PENGARUH STRES KERJA TERHADAP KINERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVINIG PADA PT.PERUSAHAAN GAS NEGARA (PERSERO) MEDAN Syahrial, Hery; Robica, Della
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 1, No 1 (2014): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jkbm.v1i1.1400

Abstract

The research of problem are stress of work can influenacejob performance  with work motivation as intervining variable. The method of data collection are questionare and study of documentations. The model of data analysis used are Structure Equation Modelling (SEM). The determination of sample using  Slovin formula and the writer used the accidental sampling, the total samples were 48 workers. The results of this study indicate work stress indirectly affect performance but through previous job satisfaction variables.
PENGARUH KUALITAS PELAYANAN DAN STRATEGI HARGA TERHADAP KEPUASAN PENUMPANG JASA ANGKUTAN UMUM TRAYEK 120 PADA PT. RAHAYU MEDAN CERIA MEDAN Rialdy, Novien
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 2 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (234.56 KB)

Abstract

Each firm transportation service providers must act quickly and precisely as a consequence of the internal and external environment changes that occur in the orientation to provide the best service to customers. Companies in the operations must always observe the changes in consumer behavior in order to anticipate changes in the behavior, then reduced to the study in order to improve their marketing strategies.The problem of this research is “whether service quality effect on passenger satisfaction of public transport services route 120 at PT. Rahayu Medan Ceria Medan, whether the pricing strategy of passenger satisfaction influence on public transport services route 120 at PT. Rahayu Medan Ceria Medan and whether the quality of service and pricing strategies simultaneously affect the satisfaction of the public passenger transport services on the route 120 PT. Rahayu Medan Ceria Medan.After collecting data on the samples filed, as well as data analysis, it is known that from the research that has been described in previous chapters, it can be concluded that the quality of service and pricing strategy has simultaneous effect on passenger satisfaction public transportation services route 120 at PT. Rahayu Medan Ceria Medan. In other words, the variability of passenger satisfaction which can be explained by using the variable quality of service and pricing strategy. Based on this it can be concluded that the quality of service and pricing strategy implemented in public transport services route 120 at PT. Rahayu Medan Ceria Medan has been running well and is able to give effect to passenger satisfaction. Quality of service has an influence on passenger satisfaction employees of public transport services route 120 at PT. Rahayu Medan Ceria Medan. Keywords: Quality of Service, Pricing Strategies, Passenger Satisfaction
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA PT KISEL (ANAK PERUSAHAAN PT TELKOMSEL) MEDAN Siregar, Muhammad Yamin; Ningsih, Intan Wahyu
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (331.982 KB)

Abstract

The objective of this research is to determine the impact of service quality dimension viewed from tangible,  reliability,  responsiveness,  assurance,  and  empathy  dimension  towards  customer satisfaction at PT. Kisel (Official Branch of PT. Telkomsel) Medan.In this research the population’s 103  respondent  with  sample’s  used  is  82  respondent.  The  sample  selection  method  used  is purposive sampling, based on Telkomsel customer that visit PT Kisel to complaint their problem more  than  1  time.  Data  analyzing  method  that  is  used  is  multiple  linear  regression  using  SPSS version 19.0 program.The result of this research is  tangible, reliability, responsiveness, assurance, empathy simultaneously have positive and significant influencetoward customer satisfaction. Based on  test  only  reliability  variable  and  assurance  have  significant  influence  towards  customer satisfaction. based on coefficient determination test (  R2) 86,3% of customer satisfaction can be explained by tangible, reliability, responsiveness, assurance, and empathy, while the rest 13,7% is explained by other variables not observed in this research.Keywords :Tangible, Reliability, Responsiveness, Empathy, Customer satisfaction
E-ELEARNING DALAM MENINGKATKAN KOMPETENSI MENGAJAR DOSEN DI PERGURUAN TINGGI DI KOTA MEDAN Harahap, Seprida Hanum; Alpi, Muhammad Firza
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 4, No 1 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (225.004 KB)

Abstract

This research show about the use of internet as learning media to improving teaching competence at universities in Kota Medan. It is expains how the internet can be used as learning media on teaching and learning process when the class activities begin and improve teaching competence. The benefit of this research is expected to improve lecturers teaching competence based on the theoretical study of information technology-based learning media by internet-based website used at universities in Kota Medan. This research is descriptive qualitative where it will reveal facts and circumstances that occur at the time of lecturing activities conducted lecturer subjects in the faculty of economics at the universities in Kota Medan. The population of this research consists of three universities in Kota Medan consist of Univesitas Muhammadiyah Sumatera Utara, Universitas Negeri Medan and Universitas Harapan Medan with the object of research is the lecturer from the college which the population of 80 lecturers from 100 questionnaires that have been distributed. Based on the pedagogical results of the questionnaire of the teacher respondents, it was found that 83% of the teachers gave the teaching with good pedagogic results, while the competence for teachers for internet use as a learning media found that only 63% of 80 respondents who internet used as learning media.Keywords : Learning Media, Internet, Website, E-Learning.
PENGARUH GAYA HIDUP, LABEL HALAL DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN KOSMETIK WARDAH PADA MAHASISWA PROGRAM STUDI MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS MEDAN AREA MEDAN Sahir, Syafrida Hafni; Ramadhani, Atika; Tarigan, Eka Dewi Setia
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (365.254 KB) | DOI: 10.31289/jkbm.v3i1.237

Abstract

This research heads for (1) knowing the influences of the life style to the consumer buying decision (2) to know influence of the halal labeling to the consumer buying decision. (3) to know influences of the price to the consumer buying decision. The study was conducted to 80 respendents representing the buyer population wardah cosmetic in economy faculty collagers of Medan Area University  Medan.  Simultantly  this  research  head  for  knowing  the  influences  of  life  style,  halal labeling, and price to the buyer decisionsKeywords : Life style, Halal Label, Price, Buying Decisions.

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