cover
Contact Name
Anita Munir
Contact Email
munir.anita@tau.ac.id
Phone
-
Journal Mail Official
lppm@tau.ac.id
Editorial Address
Jl. Swadarma Raya No.58, Ulujami, Pesanggrahan, Jakarta Selatan,12250
Location
Kota adm. jakarta selatan,
Dki jakarta
INDONESIA
Journal of Management and Leadership
ISSN : 26209942     EISSN : 26212935     DOI : -
Core Subject : Economy, Science,
Journal of Management and Leadership (JML) is a scientific journal managed by a Management Study Program of TANRI ABENG UNIVERSITAS, and fully refereed journal with ISSN 2620 –9942 (Printed Version) ISSN 2621–2935(Online Version). This journal is freely distributed on the internet and mobile digital media. The journal focusing on Human Capital Management, Leadership, Finance, Marketing, Operation and Supply chain Management, and business strategy.
Articles 31 Documents
Program Pengembangan Pegawai untuk Menciptakan Sumber Daya Manusia yang Kompetitif Azmy, SE, MM, Dr. Ahmad
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

Employee development program is a long-term investment by the company to increase capacity and capability. The methods employed in employee development include job rotation, empowerment, technical training, and work delegation. Results of research studies conducted that the development of employees able to improve performance both individually and organization. Employee development has a long-term view of the future and creates human resources according to company expectations. Therefore, the development of employees must be done to anticipate business changes very quickly.
Understanding and Managing Conflict.pdf Fitri, SE., MM., Diin
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

Conflict is normal phenomena in organizations. It is part of organization life. It shows that organization is healthy when there are conflicts until one point as it shows the process of changing and learning. Thus, it will be beneficial for the organizations to understand the source, type of conflict and be able to manage conflicts. This is a qualitative research based on literature review to find the source, type of conflict and to provide practical guidelines on how to manage conflict. It is found that that several sources of conflict such as communication, cultural diversity and unmet expectation and needs. Previous researchers classified conflicts into different terms such as structure, process and tasks, and conflict into individual, intergroup and process conflict. Some practical guidelines were also provided, but communication is a major point.,
Six Sigma Approach to Control the Quality of Tablet (Case Study: Pharmaceutical Company) Pasaribu, ST, MM, Amanah
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

Quality of product is one of the competitive advantages for the company. Pharmaceutical as the company producing tablet product is critical to make sure that the product safe for consumption. Not only impact the health of consumers, but also enable the company to decrease production cost. Pharmaceutical This research was done to control the quality of tablet product. Data collected is product defects of tablet at stripping process. The methodology uses six sigma approach. Finding of this research able to minimize the loss sales of product defects.
Business Strategy Recommendation for Bank Pulsa Indonesia (BPI) Djati, SE., MBA, Aryo Indra
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

The fastest growth of business or industry in the world is technology; because the uses of technology makes people live become more effective and efficient. The technology based industry almost scope every sector of business include financial sector, One of the financial activities that effected by the development of the technology is the payment instruments. by the fast growth of technology and the use of Smartphone comes up the next generation of the payment instrument which is cardless (without physical card) and no more need ATM machine where people can do their financial transaction through their mobile phone and it is called Digital Money or it most popular in society with the name E-wallet; in a simple understanding it is mean digitalize the money.The Digital Money is expected to replace cash because the use of this new instrument much more effective, efficient and save. In Indonesia Digital financial service or digital payment technology becomes one of the concentrations to be explored by many business institutions in the last years such as Banks and telecommunication providers in order to provide the easiest way to access or to use the daily financial needs of people trough their Smartphone, it could be website-based (internet banking) or mobile apps (mobile banking, Rekening poncel, T-Cash, etc). By the very huge and fresh market that can be explored from the digital financial services the players or the actors of this business sector is not only the big business institution but also the Startups. More over the government highly support to increase the use of digital money not only for medium and high level of society but also the lower class of society and SME?s, the concrete support to trigger the development of digital money the government through Central Bank of Indonesia simplify the licensing for digital money provider, That is way there are many startups that focusing on developing and providing the digital money in Indonesia, one of them is Bank Pulsa Indonesia.Bank Pulsa Indonesia (BPI) as a new comers choose Larangan Tangerang as their initial target market to launch the services, because the structure of demography and economy of Larangan Tangerang is suitable with strategy of BPI which is serving lower class of society and SME?s. As new comers Bank Pulsa Indonesia (BPI) face some challenges, the services that BPI offer to the market are new things for them and BPI need to educate the market that the services of BPI is solution for their daily financial transaction. So that BPI should have strategy in order to be received in the market. Research in this Journal is set base on unclear business strategy of BPI. Shareholders is not pay attention about business strategy as a new player at the Financial Technology market. BPI needs to make new marketing strategy effectively by assessing the external and internal environmental situation, the current strategy, the current 7Ps of marketing mix, and considering for direct competition. The result would to achieve is the effective and focused recommendation business strategy at the end of2this Journal. This research analyze the external factor of digital financial industry and internal factor of Bank Pulsa Indonesia as a start up in digital financial industry using SWOT analysis. The objective of this research is to provide business strategy recommendation for Bank Pulsa Indonesia along with implementation plan for short term and long term period.
Implementasi Diamond Strategy Framework pada Bimbingan Belajar Primagama Sulistianto, S.Sos., MBA, R.Hario
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

Strategy is a fundamental part of a business due to its purpose as a foundation forbusiness organization lay out their plan and action into commotion. One of the frameworks tosetup a strategy is diamond strategy. The strategy diamond framework can be used todevelop strategies in multi-business enterprises at all organizational levels and across marketor product. This article demonstrates how the framework yields insight that managers andexecutives need in order to make critical strategic decision. The power of single integratedapproach lies in its transformative ability to unite a form with one template based on acommon language and shared lexicon. This is a case study of Bimbingan Belajar Primagama,focusing on how the management examines the components of diamond strategy frameworkand it?s implementation in their organization. Primagama, one of the tuition center, gained alot of experience and successfully expanded its business to various parts of Indonesia.However, eventually, the rigors of competition forced some or even many tuition center toaccept a reduction in income and number of students. Several things affected the decline, suchas management, competitors, and marketing. Therefore, a prepared strategy or grandstrategy aimed at restoring its tutoring business on track and to reap maximum benefits.
HUBUNGAN ENTREPRENEURSHIP ORIENTATION TERHADAP KINERJA USAHA STUDI KASUS MAHASISWA KEWIRAUSAHAAN TANRI ABENG UNIVERSITY Yoewono SE,AK,BBA hons,Mak, Harsono
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

Artikel ini bertujuan untuk mengetahui hubungan antara Entreprenuership Orientation (EO)terhadap kinerja usaha mahasiswa kewirausahaan Tanri Abeng University. Pengujiandilakukan dengan metode regresi. Hasil penelitian menunjukan bahwa EO mempunyaihubungan yang tidak signifikan terhadap kinerja usaha mahasiswa Tanri Abeng University
Inflation, Time of Debt Repayment and Firms Performance: The Evidences from Food and Beverage Companies Munir, M.Fin, Anita
Journal of Management and Leadership Vol 1 No 1 (2018): Volume 1 - Nomor 1 - Mei 2018
Publisher : Management and Leadership Study Programme

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Abstract

This research is investigating the effects of macroeconomic variable on the performance of beverage industries in Indonesia which is listed in Indonesian stock exchange in last five years from 2012 until 2016. The inflation is one of the macro variables in the company that can influence the company?s value. The penal data of ten different food and beverage firms listed at Indonesia stock exchange are selected as sample for this research. The test was adopted to examine return on equity as the dependent variable that reflects to firms? performance and inflation, time of debt repayment, as the independent variables. The data were taken by using purposive sampling method with level significant of 5%. The result of multiple linear regression analysis indicated there was a positive significant impact of  debt repayment duration to return on stakeholder, meanwhile for Inflation was insignificant impact to the return on stakeholder.
EVENT MARKETING: HOW SOCIAL MEDIA START-UP SEETIES APP ACQUIRES USERS IN INDONESIA Wahyuwidagdo, S.E., MBA, Primadi; Fachreza, Iqbal
Journal of Management and Leadership Vol 1 No 2 (2018): Volume 1 - Nomor 2 - November 2018
Publisher : Management and Leadership Study Programme

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Abstract

This study explores the event marketing as apart of marketing mix practiced by Seeties App, a social media start-up, to acquire users in Indonesia. Event marketing is a part of marketing strategy taken by Seeties App to acquire potential users in Indonesia. This is a case study research and exploratory qualitative research. We use primary and secondary data. The primary data is gathered by; interview the Seeties?s management in Indonesia and observation the process as participatory observation. The, secondary data is acquired through company?s data, and third parties. The result of this study shows that the event marketing strategies used by Seeties shows that they do not have competitive advantage. By the VRIO analysis, we can conclude that the strategy has competitive parity. The strategy is valuable but not rare and inimitable. The failure to exploit the strategies, possibly lead the company to competitive disadvantage. Even though this marketing strategy gain no competitive advantage. However, this event marketing is very efficient related to company weakness and lack of strength as in startup phase. The analysis by using TOWS matric, the company shows that they are capable to minimize the threat and weakness even though the company is struggling exploit opportunity. The company seeks the higher chances of marketing tools give exact number of new user rather than using tools that may highly cost but less of impact to the company.
INVENTORY MANAGEMENT AND STAKEHOLDER’S RETURN ANALYSIS IN HIGH TECHNOLOGY INDUSTRIES Munir, M.Fin, Anita
Journal of Management and Leadership Vol 1 No 2 (2018): Volume 1 - Nomor 2 - November 2018
Publisher : Management and Leadership Study Programme

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Abstract

High technology industry is one of the fastest growing industries in the world. The adequate and timely movement stocks are imperative for these companies to growth and achieve financial success. This study employs regression analysis to investigate the impact of inventory management on return to stakeholder of high technology industries. The population consisted of the seven technology industries listed under the manufacturing sector in the world stock exchange. Simple random sampling was employed in sample selection. Information for the study was taken from secondary sources, specifically, the audited financial statements of the high technology companies for the period 2011 to 2016 financial years with a total of 42 samples. Return on equity that related to return on stakeholder as dependent variable was used as a proxy for profitability, while independent variable of inventory turnover was used as a proxy for inventory management; and independent variable of quick ratio represented the control variable. Findings from the analysis revealed the existence of statistically significant relationship between stock management and profitability of technology industries and negative relation with financial quick ratio.
Marketing Strategy Recommendation for Kiwang Kreatif Craft in Garut West Java Diandra, BA., MBA, Didip; Novlantig, Astra
Journal of Management and Leadership Vol 1 No 2 (2018): Volume 1 - Nomor 2 - November 2018
Publisher : Management and Leadership Study Programme

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Abstract

This research analyzes the marketing strategy of Kiwang Kreatif Craft (KKC) to optimize their business growth. The objectives of this study is to reveal the current marketing strategies that implemented by KKC and to recommend the advance marketing strategy to optimize their business performance.This research used qualitative research approach and exploratory method by interviewing the chairman of Kiwang Kreatif and its stakeholders. The result of analysis shows that the majority of promotional strategies are relatively still conventional. Others, KKC should implement internet marketing platform and social media as a media for promotion, then educate their members about what is and how to optimized the internet marketing platform, should improve the selling process become an offline and online mode, and should optimize the required physical evidence to improve their brand awareness.

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