cover
Contact Name
Muzakir
Contact Email
muzakirwoyla@utu.ac.id
Phone
+6282165076974
Journal Mail Official
jbksm@utu.ac.id
Editorial Address
Jl. Alue Peunyareng, Ujong Tanoh Darat, Meureubo, Kabupaten Aceh Barat, Aceh 23681
Location
Kab. aceh barat,
Aceh
INDONESIA
Jurnal Bisnis Dan Kajian Strategi Manajemen
Published by Universitas Teuku Umar
ISSN : 26142147     EISSN : 26571544     DOI : https://doi.org/10.35308/jbkan
Core Subject : Economy,
E-Jurnal Jurnal Bisnis dan Kajian Strategi Manajemen [E-ISSN 2657-1544] adalah jurnal ilmiah elektronik yang diterbitkan online enam bulan sekali. E-Jurnal Bisnis dan Kajian Strategi Manajemen bertujuan untuk meningkatkan kualitas SDM dan menyalurkan minat berbagi dan penyebaran ilmu pengetahuan bagi para sarjana, mahasiswa, praktisi, dan pengamat sains dalam Manajemen. E-Jurnal Bisnis dan Kajian Strategi Manajemen menerima hasil studi dan artikel penelitian yang belum dipublikasikan di media lain. E-Jurnal Bisnis dan Kajian Strategi Manajemen diterbitkan oleh Prodi Manajemen Fakultas Ekonomi Universitas Teuku Umar.
Articles 64 Documents
ANALISIS PERMINTAAN TENAGA KERJA PADA PERUSAHAAN PERKEBUNAN SAWIT (Studi Kasus PT.SOCFINDO Perkebunan Seunagan Kabupaten Nagan Raya) Ansari, Leli Putri
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 2, No 1 (2018): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbkan.v2i1.892

Abstract

AbstractThis study aims to analyze the effect of wages and production on oil palm plantation companies, a case study of PT.Socfindo Seunagan? Nagan Raya district. This research methode uses multiple liniear regression data analysis model. This research is quantitative and time series data for the period of 2005-2016 and data in the form of secondary data obtained from PT.Socfindo Seunagan? Nagan Raya district and Central Bureau of statistics (BPS) Nagan Raya district.Based on the results of research partial testing that wages have a significant influence on labor for demand. Where as production has no significant effect on the demand? for labor. Simultaneous testing that wages and production effect labor for demand?Keyword: Wage, production, and labor for demand
PENGARUH KEPUASAN KERJA TERHADAP KINERJA GURU SMP NEGERI SEKECAMATAN MEUREUBO KABUPATEN ACEH BARAT STUDI KASUS UNTUK GURU YANG SUDAH MENERIMA TUNJANGAN SERTIFIKASI Damrus, Damrus
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 1, No 2 (2017): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (256.421 KB) | DOI: 10.35308/jbkan.v1i2.898

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Abstract ?Teachers? performance determines the quality of educational system. Education will be qualified when teachers are referred to the organized vision, mission, purpose, and goal in order to respond to various changes by generating all potential resources in educational institution. Teachers? work satisfaction is one of the important aspects which have to be heeded by management in order to increase teachers? quality of performance. When work satisfaction is fulfilled, teachers will tend to have high morale in doing their job. The objective of this research was to find out and to analyze the influence of certification allowance, work satisfaction and its effect on teachers? performance at public junior high schools in Meureubo Subdistrict, West Aceh Regency. Work satisfaction had positive and significant influence on teachers? performance at public junior high schools in Meureubo Subdistrict, West Aceh Regency.?Keywords: Work Satisfaction, Certification Allowance, Teachers? Performance
FAKTOR – FAKTOR YANG BERPENGARUH TERHADAP INDEKS HARGA SAHAM GABUNGAN PADA BURSA EFEK INDONESIA Rabiqy, Yohandes
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 1, No 2 (2017): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (244.1 KB) | DOI: 10.35308/jbkan.v1i2.903

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Abstract: The purpose of this study was to determine the effect of the inflation, IBCinterest rate, and exchange rate on CSPI. The research was conducted on the Indonesia Stock Exchange (ISE) by using sample of 72 consisted of the entire variable monthly data during? 2010? to? 2015 with? the selection? of? the sample through a non probability sampling method by purposive sampling method and the data were analyzed with multiple linear regression analysis techniques. Based on the analysis found inflation, IBC interest rates, and exchange rates simultaneously affect the CSPI. The Inflation and IBC interest rates partially significant negative effect on the CSPI, this means an increase in inflation and IBC interest rates may result decrease value of CSPI. Exchange rates partially significant positive effect on CSPI. This means that the increase occurred in exchange rates can increase the value of CSPI.Kata kunci:? ?Inflasi, Suku Bunga, Kurs, Indeks Harga Saham Gabungan (IHSG)
PENGARUH KESADARAN MEREK, KEPUASAN KONSUMEN DAN KEPERCAYAAN KONSUMEN ATAS MEREK TERHADAP PEMBELIAN ULANGTIKET PESAWAT FIREFLY DI BANDA ACEH Rahmadani, Ika; Ayunda, Tia Risky
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 1, No 1 (2017): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1162.805 KB) | DOI: 10.35308/jbkan.v1i1.909

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ABSTRAKThe aim of this research is to know the influence of brand awareness, consumer satisfaction andconsumer trust on brand toward the re-purchasing of Firefly airline ticket in Banda Aceh. This study took 99respondents of re-purchasing of FireFly airline tickets in Banda Aceh. This research was conducted at the SultanIskandar Muda airport in Banda Aceh. Data analysis method which used in this research is multiple linearregression. The research results showed that the variables Brand Awareness, consumer satisfaction andconsumer trust for brand have significant influence to the repurchasing of Firefly airline tickets in Banda Aceh.In the future, it is expected that the re-purchasing of Firefly airline tickets in Banda Aceh should be able tomaintain their brand awareness, consumer satisfaction and consumer trust for brand and to improve otherfactors which is capable to creating consent to the consumer so that the consumer wants to recommendate to theothers.Keywords: Brand awareness, Consumer trust for brand, Cunsumer satisfaction, Repurchasing
MENCIPTAKAN PENGALAMAN KONSUMENDENGAN EXPERIENTIAL MARKETING Safrianto, Yoyon
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 1, No 1 (2017): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (280.01 KB) | DOI: 10.35308/jbkan.v1i1.914

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AbstractExperiential marketing gives customers an opportunity to engage and interact with brands,products, and services in sensory ways that provide the icing on the cake of providing information. Personalexperiences help people connect to a brand and make intelligent and informed purchasing decisions. Theterm ?experiential marketing? refers to actual costomers esperiences with the brand/product/services thatdrive sales and increase brand image and awareness through sense, feel, think, act, and relate to Companyand Brands. It?s difference between telling people about features of product or service and letting themexperience the benefits for themselves. When done right, it?s the most powerfull tool out there to win brandloyalty.Keywords: sense, feel, think, act, and relate
ANALISIS PENGELOLAAN DANA TERHADAP LIKUIDITAS BANK DI INDONESIA Ariani, Dian
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 2, No 2 (2018): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (410.117 KB) | DOI: 10.35308/jbkan.v2i2.982

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ABSTRACT?This study analyzes bank liquidity, both precautionary and involuntary liquidity. This study uses dynamic panel estimation on individual bank data covering 2002 to 2011. The results show that preventive liquidity is more determined by the operation of the bank. On the other hand, involuntary liquidity is more influenced by the condition of the financial system. Regarding size, the effect of financial and macroeconomic system conditions is greater for small banks. In addition, monetary policy in the form of minimum reserve requirements affects precautionary liquidity from small banks; while the central bank's interest rates have less influence on bank liquidity.?Keywords: bank liquidity, monetary policy, financial system
PENGARUH TUNJANGAN SERTIFIKASI TERHADAP KINERJA GURU SMP NEGERI SEKECAMATAN MEUREUBO KABUPATEN ACEH BARAT Damrus, Damrus
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 1, No 1 (2017): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1162.83 KB) | DOI: 10.35308/jbkan.v1i1.1041

Abstract

ABSTRACT?Teachers? performance determines the quality of educational system. Education will be qualified when teachers are referred to the organized vision, mission, purpose, and goal in order to respond to various changes by generating all potential resources in educational institution. Teachers? work satisfaction is one of the important aspects which have to be heeded by management in order to increase teachers? quality of performance. When work satisfaction is fulfilled, teachers will tend to have high morale in doing their job. The research used descriptive explanatory quantitative method which was aimed to measure the correlation between two or more variables. The data were gathered by conducting interviews, questionnaires, and documentary study. The population was 39 teachers as the government employees at all public junior high schools in Meureubo Subdistrict who had received certification allowance, and all of them were used as the samples, taken by using census sampling technique. The gathered data were analyzed by using interval scale, and multiple regression. The result of the research showed that certification allowance had positive and significant influence on teachers? performance.?Keywords: Certification Allowance, Teachers? Performance
PENGARUH BAURAN PEMASARAN JASA TERHADAP KEPUTUSAN MEMILIH PADA MAHASISWA SEKOLAH TINGGI ILMU MANAJEMEN INDONESIA (STIMI) - MEULABOH Chairiyaton, Chiariyaton; Verawati, Nani
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 3, No 1 (2019): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (550.196 KB) | DOI: 10.35308/jbkan.v3i1.1370

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The objective of this research was to analyze the influence of marketing mix strategy consisted of product, price, location, people, process, and tangibles on decision to choose at STIMI, Meulaboh.The research used descriptive statistical method with descriptive explanatory approach. The data were gathered by conducting interviews, questionnaires, and documentary study. The population was all students of STIMI, Meulaboh, in the academic year of 2013, and 106 of them were used as the samples. Measuring scale used interval scale and analyzed by using multiple linear regresstion. The result of equation showed that, simultaneously, the variables of product, price, location, people, process, and tangibles could influence decision to choose STIMI, Meulaboh. Partially, product had positive and direct influence on decision to choose at STIMI, Meulaboh. price had positive and direct influence on decision to choose, location had positive and direct influence on decision to choose, people had positive and direct influence on decision to choose, process had positive and direct influence on decision to choose, and tangibles had positive and direct influence on decision to choose at STIMI, Meulaboh.
APPLIED OF REASONED ACTION THEORY (TRA) YANG BERDAMPAK PADA INTENTION TO PURCHASE HERBAL COSMETICS Jalil, Ivon; Wahyuningsih, Yayuk Eko; Ansari, Leli Putri
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 3, No 2 (2019): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.142 KB) | DOI: 10.35308/jbkan.v3i2.1376

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This research discussed about the effect of beauty advisor?s ability and trust belief on cosmetics store on consumer?s intention to purchase herbal cosmetics which used the Theory of Reasoned Action that involving mediation of attitude and subjective ?norm. 200 respondents who invited the store. Results show that beauty advisor?s ability and trust belief on cosmetics store affect consumer?s intention to purchase herbal cosmetics ?through mediation of attitude and subjective norm. Herbal Cosmetics perceive more better and safety who consumtion with excellent service beauty advisor made satisfaction consumer?s? effect to intention to purchase at the store.Key words: cosmetics; purchase intention; beauty advisor's ability; Theory of Reasoned Action; trust belief.
PENGARUH GAYA KEPEMIMPINAN PARTISIPATIF TERHADAP ORGANIZATIONAL TRUST DAN KOMITMEN ORGANISASI SERTA DAMPAKNYA TERHADAP KINERJA PEGAWAI Fahlevi SI, Mirdha; Affandi, Affandi
Jurnal Bisnis Dan Kajian Strategi Manajemen Vol 3, No 2 (2019): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN
Publisher : universitas teuku umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (215.33 KB) | DOI: 10.35308/jbkan.v3i2.1381

Abstract

This study examines the relationship between participative leadership and employee in role performance in public sector, with mediating role of organizational trust and organizational commitment. Data were collected from 276 employees in several goverment agencies of republic of Indonesia. Convenience sampling method is used to collect the data from responden. This research used path analysis to analyze the data. Based on the reseach finding, participative leadership directly impact on employee in role performance. In addition,organizational trust and organizational commitment does not mediate the relationship beetwen dependen and independen variable. The results showed participative leadership will be improved employee in role performance in goverment agencies.?Key words : Participative Leadership, In role Performance, employee